- Identify, pursue, and nurture new business opportunities, clients, and contracts to drive company revenue.
- Build and maintain a healthy sales pipeline through prospecting, cold outreach, networking, referrals, and follow-ups.
- Lead sales conversations, understand client needs, present solutions, and close new business.
- Prepare proposals, pitch decks, quotations, and pricing recommendations in collaboration with the leadership and marketing department.
- Own revenue targets and provide regular updates on pipeline activity, conversion rates, and closed deals.
Influencer Partnerships and Brand Deals
- Identify and secure paid partnerships, sponsorships, and brand deals for managed influencers and talent represented by the company.
- Build relationships with brand managers, marketing teams, PR agencies, and potential brand partners.
- Match influencers with suitable brands and campaigns based on audience demographics, engagement, performance, and campaign objectives.
- Negotiate rates, deliverables, usage rights, exclusivity, timelines, and contract terms to protect talent value and business profitability.
- Manage brand partnerships from initial outreach and pitching through negotiations, campaign delivery, and renewal opportunities.
Revenue Growth and Client Retention
- Develop strategies to convert one-off projects and brand deals into recurring contracts, retainers, and long-term partnerships.
- Identify upselling, cross-selling, and expansion opportunities within existing client and brand relationships.
- Monitor market trends, competitor activity, industry pricing, and emerging brand categories to identify new revenue opportunities.
- Evaluate potential deals based on revenue potential, profitability, resource requirements, and strategic fit.
- Ensure all proposals pitched to clients are with healthy gross margins.
- Deliver sales KPIs and contribute to the company's goals of achieving sustainable and predictable revenue growth.
Sales Strategy and Pipeline Management
- Establish and maintain a structured sales pipeline and CRM system to track leads, opportunities, proposals, negotiations, and closed deals.
- Develop repeatable sales processes, outreach templates, pitch materials, and reporting systems.
- Monitor key sales metrics, including outreach activity, response rates, conversion rates, deal values, and revenue forecasts.
- Maintain consistent weekly prospecting, follow-up, and reporting routines.
- Identify sales process bottlenecks and recommend improvements to increase efficiency and conversion.
Leadership and Cross-Team Collaboration
- Work closely with the CEO and relevant team members to align business development strategies with company goals and service capabilities.
- Act as a solutions consultant when appropriate.
- Provide management with customer feedback and market intelligence.
- Collaborate with the Social Media Growth Specialist and Community Engagement Specialist to develop commercially viable offerings and partnership opportunities.
- Monitors and assists the production team during the engagement period.
- Clearly communicate client expectations, campaign requirements, and agreed deliverables to the relevant teams.
- Ensure proposed deals are realistic, commercially sound, and achievable within the team's capacity.
- Provide leadership with insights on market demand, client feedback, partnership opportunities, and revenue performance.
Leadership readiness
- Interest in growing into a leadership position as the sales function expands
- Comfortable setting standards and holding others to them
- Sound judgement on what to decide and what to escape
- Willingness to give an opinion, including when it differs from the direction being taken
- Openness to direct feedback and a rising performance standard
Key Responsibilities
New Business Development
- Identify, pursue, and nurture new business opportunities, clients, and contracts to drive company revenue.
- Build and maintain a healthy sales pipeline through prospecting, cold outreach, networking, referrals, and follow-ups.
- Lead sales conversations, understand client needs, present solutions, and close new business.
- Prepare proposals, pitch decks, quotations, and pricing recommendations in collaboration with the leadership and marketing department.
- Own revenue targets and provide regular updates on pipeline activity, conversion rates, and closed deals.
Influencer Partnerships and Brand Deals
- Identify and secure paid partnerships, sponsorships, and brand deals for managed influencers and talent represented by the company.
- Build relationships with brand managers, marketing teams, PR agencies, and potential brand partners.
- Match influencers with suitable brands and campaigns based on audience demographics, engagement, performance, and campaign objectives.
- Negotiate rates, deliverables, usage rights, exclusivity, timelines, and contract terms to protect talent value and business profitability.
- Manage brand partnerships from initial outreach and pitching through negotiations, campaign delivery, and renewal opportunities.
Revenue Growth and Client Retention
- Develop strategies to convert one-off projects and brand deals into recurring contracts, retainers, and long-term partnerships.
- Identify upselling, cross-selling, and expansion opportunities within existing client and brand relationships.
- Monitor market trends, competitor activity, industry pricing, and emerging brand categories to identify new revenue opportunities.
- Evaluate potential deals based on revenue potential, profitability, resource requirements, and strategic fit.
- Ensure all proposals pitched to clients are with healthy gross margins.
- Deliver sales KPIs and contribute to the company's goals of achieving sustainable and predictable revenue growth.
Sales Strategy and Pipeline Management
- Establish and maintain a structured sales pipeline and CRM system to track leads, opportunities, proposals, negotiations, and closed deals.
- Develop repeatable sales processes, outreach templates, pitch materials, and reporting systems.
- Monitor key sales metrics, including outreach activity, response rates, conversion rates, deal values, and revenue forecasts.
- Maintain consistent weekly prospecting, follow-up, and reporting routines.
- Identify sales process bottlenecks and recommend improvements to increase efficiency and conversion.
Leadership and Cross-Team Collaboration
- Work closely with the CEO and relevant team members to align business development strategies with company goals and service capabilities.
- Act as a solutions consultant when appropriate.
- Provide management with customer feedback and market intelligence.
- Collaborate with the Social Media Growth Specialist and Community Engagement Specialist to develop commercially viable offerings and partnership opportunities.
- Monitors and assists the production team during the engagement period.
- Clearly communicate client expectations, campaign requirements, and agreed deliverables to the relevant teams.
- Ensure proposed deals are realistic, commercially sound, and achievable within the team's capacity.
- Provide leadership with insights on market demand, client feedback, partnership opportunities, and revenue performance.
Leadership readiness
- Interest in growing into a leadership position as the sales function expands
- Comfortable setting standards and holding others to them
- Sound judgement on what to decide and what to escape
- Willingness to give an opinion, including when it differs from the direction being taken
- Openness to direct feedback and a rising performance standard
Requirements
Education
- Bachelor's or Master’s degree in Business Administration, Marketing, Communications, Sales, or a related field.
- Relevant professional certifications in business development, sales, marketing, or management are a plus.
Experience
- At least 5 years in business development, agency sales, or partnerships
- At least 2 years carrying and hitting a personal revenue target, with figures you can talk through
- Experience generating leads and closing business for a marketing, creative, or digital agency, selling services such as design, web, content, or social to business buyers, and in influencer management, including brand deals and talent representation.
- Experience working with UK-based clients or international markets is highly recommended.
- Proven track record of generating revenue, winning new clients, and closing commercial deals.
- Demonstrated ability to build and manage the full sales cycle, from prospecting and pitching to negotiation, closing, and account growth in response to client briefs.
- Experience negotiating commercial agreements, pricing, deliverables, and partnership terms.
- Existing relationships with UK-based brand managers, marketing agencies, PR teams, or other relevant decision-makers.
- Ability to demonstrate previous sales achievements through measurable results, such as revenue generated, deal value, conversion rates, or client growth.
Technical knowledge
- Strong understanding of business development, sales strategy, pipeline management, and revenue forecasting.
- Knowledge of influencer marketing, brand sponsorships, talent partnerships, and campaign pricing.
- Understanding of influencer performance metrics, including reach, engagement, audience demographics, and conversions.
- Ability to assess deal profitability, pricing structures, margins, and commercial risks.
- Familiarity with proposal development, pitch presentations, contract negotiations, and partnership management.
- Understanding of client acquisition, retention, upselling, and recurring revenue models
Communication
- Excellent written and verbal communication skills, with the ability to pitch confidently and professionally.
- Strong negotiation, persuasion, presentation, and relationship-building skills.
- Ability to communicate commercial value clearly and tailor pitches to different audiences.
- Confidence in communicating with business owners, senior executives, brand managers, marketing teams, and talent representatives.
- Strong follow-up and stakeholder management skills, with attention to detail and responsiveness
Tools and platforms
- A CRM such as HubSpot, Pipedrive, Zoho, or similar, at a level where you have set one up rather than only used one
- LinkedIn, including Sales Navigator for prospecting
- An email outreach or sequencing tool such as Apollo, Lemlist, Instantly, or similar
- Google Workspace, particularly Sheets and Docs
- Calendly or a comparable scheduling tool
- Slack
- ClickUp or a comparable project management platform
- Canva or Figma, sufficient to amend a pitch deck
Availability and commitment
- Full-time availability. This is not a part-time or project-based engagement.
- No concurrent full-time role or competing commitments
- Monday to Friday, 9am to 5pm UK time
- Able to commit to the agreed working schedule and maintain consistent business development activity.
- Comfortable working independently, managing priorities, and meeting agreed revenue and activity targets.
- Willing to conduct regular outreach, attend client meetings, follow up on opportunities, and manage negotiations as needed.
- Able to provide consistent weekly sales reports and communicate progress, challenges, and opportunities to leadership.
- Committed to building the business over the long term, with a strong focus on achieving meaningful revenue growth within the first six months.
- Minimum 12-month commitment to the role
Equipment and workspace
- Reliable high-speed internet suitable for video calls, uploads, and collaboration tools
- A computer capable of running multiple applications and light editing work simultaneously
- Clear microphone and webcam for professional meetings
- A quiet, professional, distraction-free workspace
Confidentiality and security
- Able to handle confidential business information, client records, pricing, contracts, revenue data, and partnership agreements responsibly.
- Maintain the confidentiality of influencer information, audience insights, commercial terms, and negotiation details.
- Follow company policies and applicable data privacy requirements when handling client, talent, and business information.
- Ensure sales records, proposals, contracts, and client communications are stored and managed securely.
- Demonstrate professional integrity when representing the company and negotiating on behalf of its clients and talent.
Perks and Benefits
- Fully remote, work from anywhere
- Biweekly payout
- 21 general leaves
- 10 paid PH holiday leaves
- 8 paid UK holiday leaves
- Monthly reimbursable Wellness & Growth allowance
- Quarterly Learning & Skill Workshops
- Mental Health Wellness Support
- Access to UDEMY and other learning subscriptions
- Creative and collaborative work culture
- Exposure to high-impact roles within a growing marketing team
- Work with purpose-driven organisations