Business Development & Lead Generation Specialist

OptiHR Business Solutions Inc.; Mandaluyong; On-site; PHP 400,000 - 600,000; Full time

Job summary

OptiHR Business Solutions Inc. is seeking a proactive Business Development & Lead Generation Specialist to build a robust pipeline of opportunities. You will research potential clients, engage decision-makers, qualify needs, and secure meaningful conversations for the team.

This role goes beyond list-building; you will open new markets, grow relationships, and drive business growth while representing the company at events as needed. Onsite work in Ortigas during probation is required.

Qualifications

• Experience in lead generation, business development, B2B sales, appointment setting, telemarketing, or a related role.
• Confident and professional communication skills in English, both written and verbal.
• Comfortable speaking with business owners, managers, and senior decision-makers.
• Strong research skills and the ability to identify promising companies and contacts.

Responsibilities

• Identify target companies and key decision-makers through research and prospecting.
• Reach out to potential clients through email, phone, LinkedIn, networking, and other relevant channels.
• Start engaging conversations and introduce solutions based on each prospect's business needs.
• Qualify leads based on their requirements, interest, timing, and decision-making authority.
• Schedule qualified meetings and business presentations for the Business Development team.
• Consistently follow up and nurture prospects who are not yet ready to proceed.
• Maintain accurate lead records, follow-up activities, and pipeline updates in the CRM.
• Track outreach results and recommend ways to improve response and conversion rates.
• Collaborate with Business Development and Marketing on target accounts and campaigns.
• Represent the company at trade shows, networking activities, seminars, and business events when required.

Skills

Lead generation

B2B sales

Appointment setting

Prospecting

CRM usage

English communication

Tools

CRM platforms

LinkedIn

Spreadsheets

Online prospecting tools

Job description

Turn Conversations Into Business Opportunities

Are you confident starting conversations, uncovering business needs, and connecting companies with the right solutions?

We are looking for a proactive and commercially minded Business Development & Lead Generation Specialist who can help build a strong pipeline of qualified opportunities. You will research potential clients, engage decision-makers, qualify their needs, and secure meaningful business conversations for the team.

This is more than a list-building role. You will play a direct part in opening new markets, building relationships, and contributing to business growth.

What You'll Be Doing

• Identify target companies and key decision-makers through research and prospecting.




• Reach out to potential clients through email, phone, LinkedIn, networking, and other relevant channels.




• Start engaging conversations and introduce solutions based on each prospect's business needs.




• Qualify leads based on their requirements, interest, timing, and decision-making authority.




• Schedule qualified meetings and business presentations for the Business Development team.




• Consistently follow up and nurture prospects who are not yet ready to proceed.




• Maintain accurate lead records, follow-up activities, and pipeline updates in the CRM.




• Track outreach results and recommend ways to improve response and conversion rates.




• Collaborate with Business Development and Marketing on target accounts and campaigns.




• Represent the company at trade shows, networking activities, seminars, and business events when required.

What We’re Looking For

• Experience in lead generation, business development, B2B sales, appointment setting, telemarketing, or a related role.




• Confident and professional communication skills in English, both written and verbal.




• Comfortable speaking with business owners, managers, and senior decision-makers.




• Strong research skills and the ability to identify promising companies and contacts.




• Persistent and comfortable following up without being overly aggressive.




• Organized in managing multiple prospects, conversations, and next steps.




• Familiarity with LinkedIn, CRM platforms, spreadsheets, and online prospecting tools.




• Results-driven, resourceful, and able to work independently.




• Willing to work onsite in Ortigas during the probationary period.

You’ll Be a Great Fit If You

• Enjoy meeting and speaking with new people.




• Are naturally curious about how businesses operate.




• Know how to build rapport and ask the right questions.




• See rejection as part of the process—not the end of the conversation.




• Want to develop a long-term career in business development and B2B sales.

What Success Looks Like

You consistently identify the right prospects, create genuine engagement, and convert outreach into qualified meetings and real business opportunities.

Why Join Us?

This role gives you the opportunity to make a visible contribution to business growth while developing valuable experience in prospecting, relationship-building, client engagement, and B2B business development.

You will gain exposure to different industries and decision-makers, work closely with the Business Development and Marketing teams, and have the opportunity to contribute ideas that improve how the company attracts and converts new clients.