Business Development & Admissions Lead

Manchester Worldwide Institute of Higher Education, SE Asia; Santo Niño 1st; On-site; PHP 350,000 - 550,000; Full time

Job summary

Manchester Worldwide Institute of Higher Education, SE Asia is seeking a commercially minded, highly organised professional to drive recruitment and admissions for part-time postgraduate programmes and executive education across South East Asia. This hands-on role combines lead generation, telesales, prospective student engagement, events and content creation to support enrolment targets.

You will manage leads, conduct proactive calls, and develop content for LinkedIn and campaigns while

Qualifications

• Degree in Marketing, Communications, Business, Education or a related discipline.
• 5–8 years of relevant experience in student recruitment, admissions, sales, business development, marketing, events or a related commercial role
• Experience in sales, telesales, lead follow-up and/or customer conversion
• Confident and persuasive communicator who can speak with prospective students and professionals by phone
• Strong follow-up discipline to manage a pipeline of leads
• Good event management and coordination skills
• Strong writing and content development for LinkedIn and email
• Digitally confident with social media, email and CRM/lead-management systems
• Highly organized, proactive and able to manage multiple priorities
• Experience in higher education would be an advantage

Responsibilities

• Drive recruitment and admissions for part-time postgraduate programmes and executive education courses, aiming for enrolment and revenue targets
• Manage and nurture prospective student leads from initial enquiry through to application and enrolment
• Conduct proactive telesales and follow‑up calls with prospective students, providing information and addressing questions
• Respond promptly to enquiries through phone, email, social media and other channels
• Build relationships with prospective students and professionals, understanding their career and learning needs
• Maintain regular follow‑up of leads to improve conversion
• Keep accurate records of prospects, interactions, applications and follow‑up activities
• Plan recruitment activities including information sessions, open houses, webinars and events
• Create engaging content for LinkedIn, email and programme communications
• Work closely with the Centre team to identify new recruitment opportunities

Skills

Lead generation

Telesales

Prospect engagement

Content writing

LinkedIn

Marketing support

Sales

Communication

Relationship building

Education

Marketing degree

Tools

CRM software

Lead management systems

Email platforms

Job description

About the role

We are looking for a commercially minded and highly organised professional to drive student recruitment and admissions for our part-time postgraduate programmes and executive education courses across South East Asia. This is a hands‑on recruitment and sales role, combining lead generation, telesales, prospective student engagement, event management and marketing support. You will be responsible for engaging prospective students and professionals, following up leads, converting enquiries into applications and supporting enrolment targets. Marketing is an important part of the role, particularly in creating engaging content, supporting campaigns and generating leads. However, this is not a specialist digital marketing role. We are looking for someone who can write and develop good content, work confidently across LinkedIn and email, and use marketing activity to support recruitment and conversion.

Key responsibilities

• Drive recruitment and admissions for part-time postgraduate programmes and executive education courses, working towards enrolment and revenue targets

• Manage and nurture prospective student leads from initial enquiry through to application and enrolment

• Conduct proactive telesales and follow‑up calls with prospective students, providing information, addressing questions and identifying their programme needs

• Respond promptly and professionally to enquiries through phone, email, social media and other channels

• Build relationships with prospective students and professionals, understanding their career and learning needs and matching them to appropriate programmes

• Maintain regular and systematic follow‑up of leads to improve conversion

• Keep accurate records of prospects, interactions, applications and follow‑up activities

• Plan and coordinate recruitment activities including information sessions, open houses, webinars, networking events, alumni activities and industry engagements

• Create engaging content for LinkedIn, email and other professional platforms, including programme highlights, student and alumni stories, event promotions and faculty content

• Work closely with the Centre team to identify new recruitment opportunities and strengthen the student pipeline

About you

• Degree in Marketing, Communications, Business, Education or a related discipline

• 5–8 years of relevant experience in student recruitment, admissions, sales, business development, marketing, events or a related commercial role

• Demonstrated experience in sales, telesales, lead follow‑up and/or customer conversion, ideally in education, professional services or another consultative environment

• Confident and persuasive communicator who is comfortable speaking to prospective students and professionals by phone and in person

• Strong follow‑up discipline, with the ability to manage a pipeline of prospective students and move leads through the recruitment journey

• Good event management and coordination skills, with experience organising information sessions, webinars, networking events or similar activities

• Strong writing and content development skills, particularly for LinkedIn, email and programme communications

• Digitally confident and comfortable using social media, email and basic CRM or lead‑management systems

• Highly organised, proactive and able to manage multiple priorities in a fast‑paced environment

• Experience in higher education, professional education or executive education would be an advantage