Brand Strategy & Marketing Lead

Treasure Island Industrial Corporation; Cebu City; On-site; PHP 480,000 - 720,000; Full time

Job summary

Treasure Island Industrial Corporation seeks a seasoned marketing and product management leader to oversee the product category and portfolio. You will coordinate Brand Management, Product Marketing and Development, Marketing Communications, Digital Marketing, Advertising, Promotions, Merchandising and Marketing Research to drive growth.

You will contribute to yearly departmental objectives, plan strategic initiatives, and monitor the approved annual budget to ensure effective resource

Responsibilities

• Oversee the product category/portfolio through effective and efficient planning, implementation, monitoring and evaluation of the department's functions such as Brand Management, Product Marketing and Development, Marketing Communications, Digital Marketing, Advertising, Promotions, Merchandising and Marketing Research.
• Participates in yearly department strategic objectives and plans for the section/department.
• Plans, monitors and manages the approved yearly section budget

Job description

Treasure Island Industrial Corporation seeks a seasoned marketing and product management leader to oversee the product category and portfolio. You will coordinate Brand Management, Product Marketing and Development, Marketing Communications, Digital Marketing, Advertising, Promotions, Merchandising and Marketing Research to drive growth.

You will contribute to yearly departmental objectives, plan strategic initiatives, and monitor the approved annual budget to ensure effective resource