Brand Specialist

SJ CONSO INC; Philippines; On-site; PHP 320,000 - 420,000; Full time

Job summary

SJ CONSO INC is seeking a Marketing Specialist to help develop and execute integrated campaigns and branding strategies from its Philippines office. You will collaborate with internal teams, agencies, and partners to deliver timely marketing activities and campaigns across channels.

The role requires a background in marketing and strong digital/traditional marketing knowledge, with excellent writing and communication skills. Onsite work at BGC, Taguig is required.

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, New Media, Public Relations or related field.
• 1 year of relevant Marketing, Social Media, Digital Marketing experience preferred.
• Fresh graduates encouraged to apply with relevant projects or internships.
• Strong knowledge of digital and traditional marketing, branding and major channels.
• Excellent written and verbal communication, editing and presentation skills.

Responsibilities

• Assist in developing integrated marketing campaigns and branding strategies.
• Coordinate with teams, partners, agencies, and suppliers to execute activities on time.
• Oversee social media and editorial content, coordinating assets and delivery schedules.
• Support KOLs, influencers, affiliates, and brand partners management and monitoring.
• Plan and assist in brand events, activations, promotions, and campaigns.

Skills

Digital marketing

Brand management

Social media management

Content creation

Communication skills

Education

Bachelor's degree in Marketing, Communications, Business Administration, New Media, Public Relations

Tools

Canva

Adobe Photoshop

Job description

DUTIES AND RESPONSIBILITIES

• Assist in the development, implementation, and execution of integrated marketing campaigns and branding strategies to support business and brand objectives.
• Coordinate with internal teams, external partners, agencies, and suppliers to ensure the timely and effective execution of marketing activities and projects.
• Manage and oversee the development of social media and editorial content, including coordinating creative assets, content requirements, and delivery schedules for posts, campaigns, promotions, and contests.
• Support the management and coordination of Key Opinion Leaders (KOLs), influencers, affiliates, and other brand partners, including communication, content coordination, and campaign monitoring.
• Assist in the planning, coordination, and execution of brand events, activations, promotions, and other marketing initiatives.
• Conduct market and competitor research to monitor industry trends, competitor activities, and emerging opportunities.
• Assist in the preparation of marketing proposals, campaign briefs, presentations, reports, and other marketing materials.
• Collaborate with the Marketing Team in evaluating current marketing strategies and identifying opportunities to develop new and improved marketing initiatives.
• Support the implementation and monitoring of digital and online marketing campaigns across relevant platforms and channels.
• Assist in managing and responding to customer inquiries and engagements across the company's social media platforms.
• Perform other marketing-related tasks that may be assigned from time to time.

PROFESSIONAL AND PERSONAL QUALIFICATIONS

• Bachelor's Degree in Marketing, Communications, Business Administration, New Media, Public Relations, or any related field.
• At least one (1) year of relevant experience in Marketing, Social Media, Digital Marketing, or a similar role is preferred.
• Fresh graduates are highly encouraged to apply, provided they have relevant academic projects, internships, organizational experience, or a strong interest in marketing and brand management.
• Strong knowledge and understanding of digital and traditional marketing, branding, social media, and major marketing channels.
• Excellent communication, writing, editing, presentation, and interpersonal skills.
• Experience or familiarity with social media content creation and management, including photo, video, and written content.
• Knowledge of KOL, influencer, and affiliate marketing is an advantage.
• Proficient in using creative and photo-editing tools such as Canva and Adobe Photoshop; basic video editing skills are an advantage.
• Strong organizational and project management skills, with the ability to manage multiple tasks and prioritize deliverables in a fast-paced environment.
• Detail-oriented, creative, proactive, and highly motivated, with the ability to contribute fresh ideas and innovative marketing solutions.
• Flexible and adaptable, with the ability to work effectively in a dynamic and evolving environment.
• Able to work independently with minimal supervision while also collaborating effectively with a team.
• Amenable to work onsite in BGC, Taguig.