Brand & Social Media Marketer

Fynder Talent; Philippines; Remote; PHP 1,000,000 - 2,000,000; Full time

Job summary

Fynder Talent is seeking a seasoned Brand and Content Lead to own our brand and social presence across LinkedIn and other channels. You will translate founder expertise into a steady stream of content, manage calendars, and steer our content system.

You will also support product launches, run small paid tests, and report on reach, engagement and inbound inquiries. This role requires 5+ years in B2B/HR tech, excellent English writing, and hands-on experience with paid social campaigns and

Qualifications

• 5+ years in brand, content or social media marketing, ideally in B2B, recruitment, HR tech or a professional services brand.
• A strong track record growing LinkedIn, with examples you can show.
• Excellent writing in English and a good sense of when a post is generic and when it is sharp.
• Hands-on experience running paid social campaigns, even at small budgets.
• Practical AI fluency: you have built real workflows with tools such as Claude, ChatGPT, Zapier, Make or similar, and can explain the time or cost saved.
• Comfort being measured on results, and comfort working without much supervision.

Responsibilities

• Build and run a content system for Fynder: pillars, a weekly calendar, and a repeatable process from idea to published post.
• Grow our LinkedIn company page and support our founder's personal LinkedIn presence, ghostwriting and editing posts in his voice.
• Create market insight content for Retail, Creator Economy and Tech hiring: salary trends, hiring signals, candidate advice, and placement stories.
• Run Instagram, TikTok and X as candidate-facing channels, repurposing core content into short video, carousels and threads.
• Plan and run small paid tests (LinkedIn, Meta) with a clear budget, target and cost per result, and know when to scale or stop.
• Maintain brand consistency using our existing assets and guidelines, working with freelance design or video support when needed.
• Report monthly on reach, engagement, follower growth, inbound enquiries and what to do next.
• Use AI tools to automate research, drafting, repurposing, scheduling and reporting, and document each workflow so others can reuse it.

Skills

Brand and social media marketing

LinkedIn growth

English writing

Paid social campaigns

AI workflows

Independent / self-managed

Education

Bachelor's degree in Marketing or related

Tools

LinkedIn

CapCut

Zapier/Make

ChatGPT/Claude

Job description

Fynder Talent is a specialist recruitment agency placing talent across Singapore, Hong Kong, APAC, We focus on Retail and Tech(Fintech, Martech, Adtech). We are small, move fast, and win on expertise and trust rather than scale. We are also building People Dojo, a Tech product and you will help shape both brands.

You will own Fynder's brand and social presence end to end, with LinkedIn as the main channel and Instagram, TikTok and X in support. Your job is to make Fynder the first name hiring managers and candidates in our sectors think of.

You will turn our founder's expertise and our placement experience into a steady stream of content that builds awareness and brings in conversations. You will also spend about a quarter of your time supporting our new product launches.

What you will do

• Build and run a content system for Fynder: pillars, a weekly calendar, and a repeatable process from idea to published post.
• Grow our LinkedIn company page and support our founder's personal LinkedIn presence, ghostwriting and editing posts in his voice.
• Create market insight content for Retail, Creator Economy and Tech hiring: salary trends, hiring signals, candidate advice, and placement stories.
• Run Instagram, TikTok and X as candidate-facing channels, repurposing core content into short video, carousels and threads.
• Plan and run small paid tests (LinkedIn, Meta) with a clear budget, target and cost per result, and know when to scale or stop.
• Maintain brand consistency using our existing assets and guidelines, working with freelance design or video support when needed.
• Report monthly on reach, engagement, follower growth, inbound enquiries and what to do next.
• Use AI tools to automate research, drafting, repurposing, scheduling and reporting, and document each workflow so others can reuse it.

What you bring

• 5+ years in brand, content or social media marketing, ideally in B2B, recruitment, HR tech or a professional services brand.
• A strong track record growing LinkedIn, with examples you can show.
• Excellent writing in English and a good sense of when a post is generic and when it is sharp.
• Hands-on experience running paid social campaigns, even at small budgets.
• Practical AI fluency: you have built real workflows with tools such as Claude, ChatGPT, Zapier, Make or similar, and can explain the time or cost saved.
• Comfort being measured on results, and comfort working without much supervision.

Nice to have

• Knowledge of retail, creator economy, adtech or martech.
• Short-form video editing skills (CapCut or similar).
• Experience at a startup or agency.

What success looks like in 90 days

• A documented content system and a 30-day calendar running without founder input.
• Visible growth in LinkedIn reach and engagement for both the company page and founder profile.
• At least one small paid test completed, with results and a recommendation.
• Inbound conversations (candidates or clients) that can be traced to content.