Brand Officer

Neon Nights Corp.; Makati; On-site; PHP 446,400 - 669,600; Full time

Job summary

A leading lifestyle and entertainment company located in Makati seeks a Brand Officer to oversee brand presence and marketing strategies. The successful candidate will manage brand identity, execute promotional activities, and ensure a strong market position. Experience in the F&B sector is preferred, with strong skills in communication, coordination, and digital marketing. The role involves creative problem-solving and flexibility in working hours to accommodate events.

Qualifications

• 2–5+ years experience in brand, marketing, or F&B marketing.
• Experience in restaurant, bar, nightlife, or hospitality preferred.
• Strong understanding of social media and event marketing.

Responsibilities

• Maintain brand identity, voice, and visual consistency.
• Plan and execute themed nights, events, and seasonal campaigns.
• Monitor promo effectiveness and revenue impact.

Skills

Brand management

Marketing

Digital marketing

Communication

Event coordination

Social media

Education

Diploma

Job description

Brand Officer

On-site - Makati 1-3 Yrs Exp Diploma Full-time

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Responsible for protecting, strengthening, and growing the brand presence of the Restaurant, Bar, and Club across all channels. Ensure brand consistency, strong market positioning, and increased foot traffic and sales.

Brand Management

• Maintain brand identity, voice, and visual consistency
• Ensure all branches follow brand standards
• Monitor brand reputation (online and on-ground)

Marketing & Promotions

• Plan and execute themed nights, events, and seasonal campaigns
• Coordinate launch promotions, DJ nights, guest performances, and special events
• Support promo creation for food, drinks, and VIP packages

Digital Presence

• Coordinate with creatives for photos, videos, and promotional materials
• Monitor engagement, reviews, and customer feedback
• Assist in paid ads coordination for events and promotions
• Ensure in-store branding materials are updated (menus, standees, LED screens, posters)
• Oversee ambiance consistency (visual aesthetics aligned with brand)
• Coordinate with operations for event execution

Performance Monitoring

• Monitor promo effectiveness and revenue impact
• Provide weekly brand and campaign reports

Required Qualifications

• 2–5+ years experience in brand, marketing, or F&B marketing
• Experience in restaurant, bar, nightlife, or hospitality preferred
• Strong understanding of social media and event marketing
• Creative mindset with strong execution skills
• Strong coordination and communication skills
• Willing to work flexible hours (events, night schedules if required)

Reply to: MARY JOY ROSARIO, HR Officer, Neon Nights Corp.