Brand Marketing Associate

Federal Land NRE Global Inc.; Makati; On-site; PHP 279,000 - 446,400; Full time

Benefits offered by this job

Life Insurance

Office Parties

Retirement Plan

Training Subsidy

Flexible Hours

Job summary

A leading real estate company based in Makati seeks a Brand Marketing Associate to assist in developing and executing marketing strategies. You will define and maintain the brand’s positioning while collaborating with cross-functional teams to enhance brand equity. The ideal candidate has 1-3 years of experience and a Bachelor's degree, with strong skills in communication and strategic planning. The position offers benefits including life insurance, flexible hours, and opportunities for professional development.

Qualifications

• 1-3 years of experience in brand marketing.
• Knowledge of consumer behavior and market trends.
• Ability to collaborate with cross-functional teams.

Responsibilities

• Assist in the development and execution of marketing strategies.
• Define and maintain brand’s positioning across communications.
• Craft engaging marketing campaigns that resonate with consumers.

Skills

Brand management

Strategic planning

Communication skills

Market research

Education

Bachelor's degree

Job description

On-site - Makati 1-3 Yrs Exp Bachelor Full-time

Job Description

The Brand Marketing Associate is responsible for assisting the Brand Marketing Officer for the conceptualization, planning, and development of marketing strategies to raise brand awareness, increase sales growth, and achieve the company’s residential revenue. He/She serves as a brand steward ensuring coherent and consistent brand image & positioning in all forms of communication.

Functional Duties and Responsibilities

Brand Ambassador

• Define and maintain the brand’s positioning across all communication materials both online and offline.
• Ensure the proper use of logos, trademarks, images and tone of voice.

Strategic Planning

• Assist the Brand Marketing Officer with the development and execution of marketing plans that align with the brand’s strategic goals and objectives, which includes advertising (online and offline) and activations.
• Engage with cross-functional teams to refine and implement brand strategies that strengthen the brand’s equity.
• Assist the Brand Marketing Officer with the strategic planning process based on key consumer insights to improve communication with consumers.
• Monitor market trends, studies and conduct research on consumer behavior and competitors’ activities to identify opportunities or key issues.

Storytelling & Communication

• Assist the Brand Marketing Officer in crafting engaging and effective campaigns that highlight the story, identity, and benefits of a brand that appeal to consumers.
• Monitor marketing efforts across all communication channels to conform to overall brand thrust and direction.

Others

• Communicate and collaborate with internal and external stakeholders to ensure an aligned product strategy and deliver tasks in a timely manner.
• Monitor, control, and report monthly expenditures.
• Perform other duties as assigned by immediate superior and/or division head.

Employee Recognition and Rewards

Insurance Health & Wellness

• Life Insurance

Other

• Office Parties
• Retirement Plan, Training Subsidy

Professional Development

Professional Development

Work-Life Balance

• Flexible Hours