Brand Marketing Lead & Campaign Strategist

Infinity 88 Business Consultancy; Eastern Manila District; On-site; PHP 600,000 - 1,200,000; Full time

Job summary

Infinity 88 Business Consultancy in Metro Manila seeks an experienced Brand Marketing professional to develop and execute brand strategies, manage campaigns, and oversee content across channels.

The role requires a Bachelor's in a related field and 2–4 years of hands-on experience in brand marketing, digital marketing, and communications. You will collaborate with branches and agencies and lead a small team to drive brand performance.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, Advertising, or a related field.
• 2–4 years of relevant experience in Brand Marketing, Digital Marketing, Advertising, Marketing Communications, or related function.
• Strong understanding of brand management, campaign development, content marketing, social media, and integrated marketing communications.
• Strong communication, project management, creative thinking, analytical, and leadership skills.
• Willing to collaborate with branches, agencies, suppliers, and internal departments and conduct field work when required.

Responsibilities

• Develop and implement brand strategies, guidelines, and initiatives to strengthen company positioning and customer perception.
• Lead planning and execution of integrated brand campaigns, promotions, launches, and marketing communications across channels.
• Oversee development of social media content, marketing materials, campaigns, and other creative assets while ensuring brand consistency.
• Monitor brand implementation across branches and digital platforms to ensure a consistent customer experience.
• Supervise Brand Marketing Officers and continuously improve brand initiatives based on results and insights.

Skills

Brand management

Campaign development

Content marketing

Social media

Leadership

Education

Bachelor's degree in Marketing

Job description

Infinity 88 Business Consultancy in Metro Manila seeks an experienced Brand Marketing professional to develop and execute brand strategies, manage campaigns, and oversee content across channels.

The role requires a Bachelor's in a related field and 2–4 years of hands-on experience in brand marketing, digital marketing, and communications. You will collaborate with branches and agencies and lead a small team to drive brand performance.