Brand & Marketing Lead: Campaigns, Content & Growth

MAESTRO HOLDINGS; Makati; Hybrid; PHP 1,200,000 - 2,400,000; Full time

Job summary

MAESTRO HOLDINGS in Makati, Philippines, is seeking an experienced Marketing leader to drive integrated brand strategies and communications across digital and traditional channels.

You will oversee campaigns, coordinate with internal teams and agencies, and ensure consistent brand messaging. The role requires 5–8 years in brand management or marketing communications, with healthcare or financial services exposure a plus.

Qualifications

• Bachelor's degree in Marketing, Communications, Advertising, Journalism, Business Management, Digital Media, or related field.
• 5–8 years of experience in Brand Management, Marketing Communications, Digital Marketing, Campaign Management, Content Development, or Integrated Marketing.
• Experience in Healthcare, HMO, Insurance, Financial Services, Wellness, Corporate Benefits, Agency, or Multi-brand organizations is advantageous.
• Amenable to work in Ayala, Makati.

Responsibilities

• Develop and execute integrated brand and marketing communication strategies aligned with business objectives.
• Lead planning, execution, and evaluation of marketing campaigns across digital and traditional channels.
• Manage and strengthen the company’s brand identity with consistent messaging across platforms.
• Develop and oversee content strategy for marketing, corporate communications, and customer engagement initiatives.
• Coordinate with internal stakeholders, external agencies, and partners to deliver marketing initiatives.
• Support product launches, sales campaigns, promotional activities, and customer communication programs.
• Monitor campaign performance, analyze results, and prepare reports with actionable insights.
• Assist the PFI Group Marketing Lead in group-wide branding initiatives, strategic marketing planning, marketing operations, and cross-brand collaboration.
• Manage multiple marketing projects, ensuring quality, timelines, and budget compliance.
• Support business growth through strategic marketing initiatives that enhance brand awareness, customer engagement, and market presence.

Skills

Brand management

Marketing communications

Digital marketing

Campaign management

Content development

Integrated marketing

Education

Bachelor's degree in Marketing or related field

Job description

MAESTRO HOLDINGS in Makati, Philippines, is seeking an experienced Marketing leader to drive integrated brand strategies and communications across digital and traditional channels.

You will oversee campaigns, coordinate with internal teams and agencies, and ensure consistent brand messaging. The role requires 5–8 years in brand management or marketing communications, with healthcare or financial services exposure a plus.