Brand Marketing Leader: Strategy, Launches & Campaigns

Talento Solutions Inc.; Las Piñas; On-site; PHP 669,600 - 1,004,400; Full time

Benefits offered by this job

HMO

Job Training

Professional Development

Job summary

A marketing firm in Metro Manila seeks an experienced professional to develop and execute brand strategies. The ideal candidate will have 5-8+ years experience in brand marketing, preferably in appliances or consumer electronics. Responsibilities include leading go-to-market strategies, managing integrated campaigns, and overseeing budget and performance management. Strong analytical, leadership, and communication skills are essential for success in this role.

Qualifications

• 5–8+ years of experience in brand marketing, preferably in appliances or consumer electronics.
• Strong experience in integrated marketing campaigns and product launches.
• Proven ability to drive revenue growth and brand performance.

Responsibilities

• Develop and execute the annual brand marketing strategy.
• Lead go-to-market strategies for new product launches.
• Plan and implement integrated ATL and BTL campaigns.
• Manage the annual marketing budget effectively.

Skills

Brand marketing

Integrated marketing campaigns

Analytical skills

Leadership

Communication skills

Education

Bachelor’s degree in Marketing, Business Administration or related field

MBA preferred

Job description

A marketing firm in Metro Manila seeks an experienced professional to develop and execute brand strategies. The ideal candidate will have 5-8+ years experience in brand marketing, preferably in appliances or consumer electronics. Responsibilities include leading go-to-market strategies, managing integrated campaigns, and overseeing budget and performance management. Strong analytical, leadership, and communication skills are essential for success in this role.