Brand Manager

CMC; Manila; On-site; PHP 600,000 - 900,000; Full time

Benefits offered by this job

Employee Recognition and Rewards

Government Mandated Benefits

Health Insurance

Job summary

A leading brand management company in Manila is seeking a professional with experience in brand management to achieve sales and profit targets. The role involves driving brand awareness and loyalty through strategic marketing initiatives. The ideal candidate has a Bachelor's degree in Marketing or a related field and at least 3 years of experience in brand management. Strong communication skills and experience in forecasting and pricing strategy are essential. This position is full-time and on-site.

Qualifications

• At least 3 years of proven experience in Brand or Product management.
• Proven experience in Forecasting, Pricing Strategy, and Inventory Management.
• Excellent verbal and written communication skills.
• Excellent verbal and written communication skills.

Responsibilities

• Achieve Brand sales and profit targets through brand-building programs.
• Establish a clear and compelling vision for the brand and product portfolio.
• Manage the development and implementation of the 4Ps of brand marketing.
• Work with Sales, Marketing, and Procurement Team in the sales forecasting exercise.
• Responsible for the Brand P&L through proactive management.
• Conduct regular Business Reviews with the Brand principal.
• Coordinate with the creative team for communication assets.
• Perform other related tactical tasks that could improve brand sales.

Skills

Brand management

Forecasting

Pricing Strategy

Inventory Management

Communication skills

Education

Bachelor’s Degree in Marketing or Business

Job description

On-site - Manila 3-5 Yrs Exp Bachelor Full-time

Job Description

Employee Recognition and Rewards

Government Mandated Benefits

Insurance Health & Wellness

Life Insurance, HMO

Achieve Brand sales and profit targets through brand-building programs that improve brand awareness, customer engagement, and loyalty, and increase market share.

• Establishes a clear and compelling vision for the brand and product portfolio in relation to Principal’s and CBK’s vision.
• Champions a broad strategic framework to achieve profitable long–term growth for assigned brands and their product lines by ensuring that the brand sustains a meaningful long-term consumer position.
• Manages the development and implementation of the 4Ps (Product, Price, Placement, Promotion) of brand marketing in line with the basic strategic objective of achieving profitable growth.
• Work with the Sales, Marketing, and Procurement Team in the annual sales forecasting exercise and in the regular Sales and Marketing meetings that include evaluation of sales achievement and the calibration of joint Brand and Sales programs in order to surpass or hit sales targets.
• Responsible for the achievement of the Brand P&L through proactive management.
• Conducts regular Business Reviews with the Brand principal to align and thresh out brand issues and be appraised on new market data and information as well as new product updates by the Brand principal.
• Coordinate with the creative team in the development and implementation of communication assets.
• Perform other related tactical tasks that could improve brand sales performance from time to time.
• Bachelor’s Degree in Marketing or any Business-related course
• At least 3 years of proven experience in Brand or Product management
• Proven experience in Forecasting, Pricing Strategy, and Inventory Management
• Excellent verbal and written communication skills

Working Location

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