Brand Growth Lead – Campaigns, P&L & FMCG (Onsite)

Our Clients; Makati; On-site; PHP 900,000 - 1,500,000; Full time

Job summary

Our Clients in Makati seeks a Brand Manager to lead brand strategy, planning, and execution for growth and market share. You will oversee performance, consumer insights, and cross-functional collaboration across product, sales, and trade marketing.

You will drive integrated campaigns across digital, social, in-store activations, and traditional media, ensuring alignment with portfolio strategy and P&L goals in a fast-moving FMCG environment.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, Management, or related field.
• 4-7 years of relevant FMCG brand management experience.
• Proven ability to develop brand strategies and integrated campaigns.
• Experience managing product portfolios and launches.
• Strong understanding of FMCG consumers, retail channels, and market dynamics.
• Experience collaborating with Sales and Trade Marketing teams.
• Experience managing brand budgets and analyzing brand P&L.

Responsibilities

• Develop and oversee brand strategy aligned with business growth objectives.
• Monitor brand health, equity, and market performance.
• Lead integrated marketing campaigns across digital, social, e-commerce, and traditional media.
• Translate consumer insights into actionable brand initiatives.
• Manage the brand portfolio lifecycle and coordinate with cross-functional teams.
• Oversee brand P&L and budgeting with finance partners.

Skills

Brand strategy

Brand management

Marketing campaigns

Market insights

P&L management

Budget management

Analytics

Project management

Stakeholder management

Communication

Education

Bachelor’s degree in Marketing, Business Administration, Communications, Management, or a related field

Job description

Our Clients in Makati seeks a Brand Manager to lead brand strategy, planning, and execution for growth and market share. You will oversee performance, consumer insights, and cross-functional collaboration across product, sales, and trade marketing.

You will drive integrated campaigns across digital, social, in-store activations, and traditional media, ensuring alignment with portfolio strategy and P&L goals in a fast-moving FMCG environment.