Brand Growth Architect

Pepsi-Cola Products Philippines Inc.; Muntinlupa; On-site; PHP 1,000,000 - 1,400,000; Full time

Job summary

Pepsi-Cola Products Philippines Inc. is seeking a Brand Manager to lead development and execution of brand strategies that drive growth and strengthen brand equity. You will oversee brand performance, consumer insights, and cross-functional initiatives, ensuring alignment with overall business objectives.

The role requires strong analytical, project management, and communication skills, with experience translating insights into actionable business strategies within a fast-paced FMCG environment.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• 7+ years in brand management, marketing, consumer marketing, or similar fast-paced industry.
• Experience in developing and executing integrated marketing campaigns.

Responsibilities

• Brand Manager is responsible for developing and executing brand strategies to drive growth and increase market share.
• Oversees brand performance, consumer insights, marketing campaigns, and cross-functional initiatives to align with business objectives.

Skills

Brand management

Marketing campaigns

Consumer insights

Market research

Brand strategy

Analytical

Project management

Communication skills

Creative

Education

Bachelor's degree in Marketing, Business Administration, Communications, or related field

Job description

Pepsi-Cola Products Philippines Inc. is seeking a Brand Manager to lead development and execution of brand strategies that drive growth and strengthen brand equity. You will oversee brand performance, consumer insights, and cross-functional initiatives, ensuring alignment with overall business objectives.

The role requires strong analytical, project management, and communication skills, with experience translating insights into actionable business strategies within a fast-paced FMCG environment.