Associate Influencer Management Philippines

WPP; Manila; Hybrid; PHP 600,000 - 900,000; Full time

Benefits offered by this job

Hybrid work

Medical insurance

Retirement plans

Vision & dental insurance

Paid time off

Employee discounts

Mental health days

Job summary

WPP Media GOAT Agency is seeking a proactive professional to drive content and influencer marketing offerings for clients and to accelerate digital growth across the WPP Media network.

You will own end-to-end campaign delivery, coordinate with KOLs and planning teams, manage creator relationships, and monitor performance, all within a collaborative, hybrid work environment. You will ensure pricing, SOWs, and timelines are aligned while expanding inventory and maintaining brand safety standards.

Responsibilities

• Own on-time delivery of influencer campaigns.
• Coordinate with KOL planning and briefing.
• Negotiate pricing and assess performance.
• Expand influencer inventory aligned with objectives.
• Monitor campaign performance and report updates.
• Maintain brand safety checks.
• Build strong relationships with influencers.

Skills

Influencer marketing

Campaign management

KOL coordination

Data analysis

Budgeting

Tools

KOL platforms

SOW drafting

Job description

Job Description:

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Role Summary

This role is withinGOAT Agency, a leading brand within WPP Media, where you will be instrumental in driving the development of content/influencer marketing business as a form of service or product for clients as well as a tool to support the growth of digital business for WPP Media agencies.

Responsibilities of the role:

Campaign Delivery

• Assume ownership of on time, in full delivery of influencer marketing campaigns, ensuring SLA followed by clients
• Liaising with KOL Planning executive to understand the approved KOL content plan
• Liaise with KOL to discuss KOL briefing, collaborating with creator to enrich KOL idea and ensure each creator abides by approved KOL content plan, pricing, SOW and timelines
• Liaise directly with KOL to ensure right pricing and performance calculation
• Expand the brand’s inventory by identifying new KOL names relevant to the brand’s campaign objectives
• KOL profile vetting and brand safety check, ensuring 100% brand safe and KOL profile vetted for all campaigns
• Liaise with Trading lead to determine effectiveness of cost / cost benchmark
• Develop KOL performance sheet once KOL has posted all content

Campaign Management

• Monitor daily/ weekly/ monthly campaign performance, updating campaign performance report regularly
• Monitor daily creator content, if implementation is following aligned and approved KOL brief
• Ensuring creator content is posted aligned with approved KOL brief
• Liaise with client on KOL content approval, driving quality checks on details following brief and client directions

Relationship Management

• Build Relationships with influencers to ensure smooth workflow and brand relationship
• Update GOAT database on performance/campaign benchmarks
• Liaise with Trading lead to determine effectiveness of cost / cost benchmark
• Monitor daily/ weekly/ monthly campaign performance, updating campaign performance report as needed
• Update GOAT database on performance/campaign benchmarks
• Update campaign tracking performance sheet and submit on a daily / weekly basis

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment toBe Extraordinary, investing in our employees to inspire transformational creativity. We alsoLead Optimistically,firmly believingin andChampioning Growth and Developmentfor every individual. This commitment allows WPP Media employees toleveragethe extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at thecutting edgeof marketing and advertising.

WeCreate an Open environmentbuilt on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office eventsshowcasingteam wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when were together, fostering creativity, collaboration, and connection in this open and supportive environment. Thats why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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Please read our Privacy Notice for more information on how we process the information you provide.

Requirements: