Assistant Product & Marketing Strategist

Public Safety Savings and Loan Association, Inc. (PSSLAI); Philippines; On-site; PHP 350,000 - 520,000; Full time

Job summary

Public Safety Savings and Loan Association, Inc. (PSSLAI) is seeking an Assistant Manager in Product Development and Marketing Communications to lead the development, enhancement, and promotion of the Association's financial products and services.

You will shape strategies to increase member awareness, acquisition, engagement, retention, and utilization. In this role you will combine product development, market research, branding, and digital marketing, coordinating with the PDMCD Head and other

Qualifications

• Bachelor’s degree or higher in marketing, business, management, communications, finance, economics, or a related field.
• Master’s degree or relevant professional certification is an advantage.

Responsibilities

• Develop and manage financial products and services lifecycles.
• Lead marketing campaigns and programs for member acquisition, engagement and retention.
• Coordinate cross-functional teams to align product development with branding and communications.
• Perform market research and competitor analysis to identify opportunities.
• Support digital engagement, financial education, and brand management initiatives.

Skills

Financial product development

Savings and loan product marketing

Market research

Customer segmentation

Marketing strategy

Digital marketing

Content development

Brand management

Project management

Marketing analytics

Budget monitoring

Financial analysis

Customer experience management

Presentation development

MS Office

Digital design tools

Education

Bachelor’s degree in marketing/related field

Master’s degree or relevant certification

Tools

Microsoft Office

Content creation tools

Digital analytics tools

Job description

Public Safety Savings and Loan Association, Inc. (PSSLAI) is seeking an Assistant Manager in Product Development and Marketing Communications to lead the development, enhancement, and promotion of the Association's financial products and services.

You will shape strategies to increase member awareness, acquisition, engagement, retention, and utilization. In this role you will combine product development, market research, branding, and digital marketing, coordinating with the PDMCD Head and other