Assistant Digital Marketing Manager

JG Summit Holdings, Inc.; Pasig; On-site; PHP 500,000 - 900,000; Full time

Job summary

The Assistant Digital Marketing Manager at Robinsons Malls drives the digital presence and online engagement across brand touchpoints. You will manage content strategy, oversee the brand’s social media platforms, and ensure consistent, on-brand messaging for mall patrons.

The ideal candidate is creative, data-driven, with strong writing, editing, and storytelling skills, and experience coordinating with production teams and influencers. On-site role in Ortigas, Pasig.

Qualifications

• Bachelor’s degree in Marketing, Communication, Multimedia Arts, or related field.
• 2–4 years of digital marketing or social media management experience.
• Proven experience managing brand social media pages and content strategy.
• Strong writing, editing, and storytelling skills.
• Proficient in analytics tools: Meta Business Suite, Google Analytics, TikTok Analytics.
• Experience working with creatives, influencers, and production teams.
• Detail-oriented, organized, and able to manage multiple projects simultaneously.
• Passionate about retail, lifestyle, and emerging digital trends.
• Candidate must be residing or willing to be assigned in Ortigas, Pasig (on-site).
• We want smart, honest, and energetic people who love what we do.

Responsibilities

• Drive the digital presence and online engagement of Robinsons Malls.
• Manage the content strategy and oversee brand messaging across digital touchpoints.
• Oversee the brand’s social media platforms and ensure on-brand communication.
• Collaborate with creatives, influencers, and production teams.
• Leverage analytics to optimize campaigns and drive results.

Skills

Social media management

Content strategy

Brand messaging

Copywriting

Analytics tools

Collaboration with teams

Education

Bachelor’s Degree in Marketing, Communications, Multimedia Arts or related field

Tools

Meta Business Suite

Google Analytics

TikTok Analytics

Job description

ROBINSONS CYBERSCAPE ALPHA 11F, Pasig, National Capital Region, Philippines

3 - 5 Years

Job Description

Job Title: Assistant Digital Marketing Manager
Department: Marketing – Digital Marketing
Reports To: Digital Marketing Manager
Location: Robinsons Land Head Office - Robinsons Malls (Ortigas, Pasig)

Job Summary:

The Assistant Digital Marketing Manager plays a key role in driving the digital presence and online engagement of Robinsons Malls. This position is responsible for managing the content strategy, overseeing the brand’s social media platforms, and ensuring consistent, on-brand messaging across all digital touchpoints. The ideal candidate is creative, data-driven, and passionate about crafting compelling digital experiences for mall patrons.

Qualifications:

• Bachelor’s Degree in Marketing, Communication, Multimedia Arts, or related field
• At least 2–4 years of experience in digital marketing or social media management
• Proven experience managing brand social media pages and content strategy
• Strong writing, editing, and storytelling skills
• Proficient in using analytics tools (e.g., Meta Business Suite, Google Analytics, TikTok Analytics)
• Experience working with creatives, influencers, and production teams
• Detail-oriented, organized, and able to manage multiple projects simultaneously
• Passionate about retail, lifestyle, and emerging digital trends
• Candidate must be residing or willing to be assigned in Ortigas, Pasig (on-site).
• We want smart, honest, and energetic people who love what we do.