Amazon Growth Lead: PPC, Listings & Launch Strategy

vamasters, Inc.; Lamitan; On-site; PHP 600,000 - 900,000; Full time

Job summary

vamasters, Inc. is seeking an Amazon Marketing Expert to own growth across our Amazon store. You will drive PPC campaigns, optimize listings, and shape keyword strategy to boost revenue. The role requires data-driven, proactive work with design and operations teams.

You will plan campaigns, analyze metrics like ACoS and ROAS, coordinate launches, and report weekly insights. Collaboration with operations on pricing and promotions ensures marketing aligns with logistics and sales objectives.

Qualifications

• Proven track record managing Amazon PPC campaigns with measurable results.
• Strong understanding of Amazon's algorithm, ranking factors, and conversion optimization.
• Experience optimizing product listings including titles, bullets, A+ Content, and images.
• Proficiency with Helium 10, Jungle Scout, or similar Amazon research tools.

Responsibilities

• Plan, launch, and refine Amazon PPC campaigns (Sponsored Products/Brands/Display).
• Structure campaigns from Auto to Manual to Scaling to improve ACoS and ROAS.
• Own listing strategy with titles, bullets, descriptions, A+ Content, and positioning.
• Set USPs and content direction with designers for high-converting visuals.
• Carry out keyword research to expand terms and boost organic ranking.
• Integrate PPC and SEO strategies for paid and organic visibility.
• Review CTR, CVR, ACoS, TACoS, and revenue to find growth opportunities.
• Build product launch strategies to improve ranking and visibility.
• Share weekly insights and actionable growth plans with the team.
• Collaborate with operations on inventory, pricing, promotions.

Skills

Amazon PPC

Keyword research

Listing optimization

Data-driven

English communication

Ownership & independence

Tools

Helium 10

Jungle Scout

Job description

vamasters, Inc. is seeking an Amazon Marketing Expert to own growth across our Amazon store. You will drive PPC campaigns, optimize listings, and shape keyword strategy to boost revenue. The role requires data-driven, proactive work with design and operations teams.

You will plan campaigns, analyze metrics like ACoS and ROAS, coordinate launches, and report weekly insights. Collaboration with operations on pricing and promotions ensures marketing aligns with logistics and sales objectives.