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Goodfellow Pharma Corp. is seeking a results-driven influencer marketing specialist to build and manage digital campaigns for pharma brands on TikTok, Shopee, and Lazada.
You will collaborate with local Philippine-based creators and KOLs to drive brand awareness and e-commerce performance. The role requires 3+ years in influencer or digital marketing, strong analytical skills with TikTok Analytics and Google Analytics, and the ability to work in a fast-paced remote or hybrid setup.
Required Qualifications
Bachelor's degree in Marketing, Communications, or a related field. Minimum of 3 years of experience in influencer marketing or digital marketing. Proven track record of developing and executing successful influencer marketing campaigns.
Bachelor’s degree in Marketing, Business, Communications, or related field
2+ years of experience in TikTok marketing, influencer marketing, or affiliate marketing
Strong knowledge of TikTok Shop, TikTok Creator Marketplace, Shopee, and Lazada
Experience working with Philippine-based influencers and KOLs preferred
Familiarity with e-commerce KPIs (GMV, conversion rate, AOV, ROAS)
Proficient in analytics tools (TikTok Analytics, Google Analytics, marketplace dashboards)
Excellent communication and negotiation skills (English and/or Filipino)
Strong organizational skills with the ability to manage multiple campaigns and deadlines
Self-motivated and comfortable working in a fast-paced, remote or hybrid setup