Brand Marketing

Modinity Group; Asia; Presencial; PEN 45.000 - 70.000; Jornada completa

Descripción de la vacante

Modinity Group in Lima seeks a Brand Marketing specialist with 2-3 years of experience to develop and execute brand strategies that align with business goals and target audiences. You will research markets, position the brand, and create cohesive guidelines.

You will plan campaigns across social media, digital ads, and traditional media; collaborate with teams and partners; build partnerships with brands and influencers; and monitor performance to ensure ongoing improvements and brand

Formación

• 2+ years of proven brand marketing experience with campaigns.
• Strong branding, consumer behavior understanding, and current marketing trends.
• Excellent communication and storytelling to convey brand narratives.
• Analytical and problem-solving skills with data-driven mindset.
• Experience leading cross-functional teams and multiple projects.

Responsabilidades

• Develop and execute brand strategies aligned with goals and audiences.
• Research markets and competitors to position the brand.
• Create brand guidelines including visuals, tone, and messaging.
• Plan and run marketing campaigns across social, digital, and traditional media.
• Collaborate with teams and partners to deliver campaigns.
• Build partnerships with brands, influencers, and organizations.
• Manage and evaluate partnerships for alignment with brand values.
• Monitor campaign and partnership performance and optimize.

Conocimientos

Brand marketing

Campaign management

Market research

Data analysis

Storytelling

Leadership

Cross-functional teamwork

Attention to detail

Educación

Bachelor's degree in Marketing/Business

Master's degree

Descripción del empleo

2 - 3 Years

Review

Job Description

Job Description :

• Develop and execute brand strategies that align with business goals and target audiences.
• Research markets and competitors to position the brand effectively.
• Create brand guidelines, including visuals, tone, and messaging.
• Plan and run marketing campaigns across platforms like social media, digital ads, and traditional media.
• Collaborate with teams and partners to deliver creative, impactful campaigns.
• Build partnerships with brands, influencers, and organizations to expand reach.
• Manage and evaluate partnerships to ensure alignment with brand values.
• Monitor campaign and partnership performance, making improvements as needed.

Requirements :

• Bachelor's degree in Marketing, Business, or a related field (Master's degree plus point).
• Minimum of 2 years of proven experience in brand marketing, with a track record of successful campaigns and initiatives.
• Strong understanding of branding principles, consumer behavior, and current marketing trends.
• Exceptional communication and storytelling skills to craft and convey compelling brand narratives.
• Proficiency in data analysis and performance tracking, with strong analytical and problem-solving skills.
• Experience managing cross-functional teams and coordinating multiple projects simultaneously.
• Creative thinker with a results-oriented mindset and the ability to develop innovative marketing solutions.
• Strong attention to detail, ensuring brand consistency across diverse channels and touchpoints.
• Demonstrated leadership skills, with the ability to inspire and mentor team members.

Job Snapshot

Updated Date

28-11-2025

Department

Brand Marketing