Sales Executive (FMCG)

Union Trading Business LLC; Muscat; On-site; OMR 5,600 - 10,000; Full time

Job summary

Union Trading Business LLC in Muscat is seeking a Sales Executive (FMCG) to manage and grow assigned territories across Modern Trade and Traditional Trade. You will ensure product availability, visibility, and compliance with plans while visiting outlets and taking orders.

Daily duties include monitoring stock, reporting sales performance, and sharing market feedback with management. Collaboration with merchandising and marketing teams will support brand activations and achieving targets.

Qualifications

• Proven FMCG sales experience, preferably in Modern Trade and Traditional Trade.
• Strong negotiation, relationship-building, and customer service skills.
• Diploma or bachelor’s degree in Business, Marketing, or related field preferred.

Responsibilities

• Visit retail outlets to manage and grow assigned territories.
• Take orders, execute promotions, and maintain relationships with store managers and buyers.
• Monitor stock levels, track sales performance, and report market feedback.
• Collaborate with merchandising and marketing teams to support brand activations and hit sales targets.

Skills

FMCG sales experience

Negotiation skills

Customer service

MS Office proficiency

English communication

Education

Diploma or Bachelor’s degree in Business/Marketing or related field

Tools

MS Office

Job description

Company Description

Union Trading Business LLC is an FMCG marketing and distribution company that serves as the nationwide sole agent for a portfolio of well-known consumer brands. The company has quickly built a strong presence across both Modern Trade and Traditional Trade channels, offering broad market coverage and growth opportunities. Team members collaborate closely with retail partners to ensure effective brand positioning and product availability. The organization values performance, customer focus, and long-term partnerships in a dynamic, competitive environment.

Role Description

This is a full-time, on-site Sales Executive (FMCG) role based in Muscat. The Sales Executive will manage and grow assigned territories and accounts across Modern Trade and Traditional Trade channels, ensuring product availability, visibility, and compliance with agreed plans. Daily responsibilities include visiting retail outlets, taking orders, executing promotions, and maintaining strong relationships with store management and buyers. The role involves monitoring stock levels, tracking sales performance, and reporting market feedback and competitor activity to the management team. The Sales Executive will also collaborate with the merchandising and marketing teams to support brand activations and achieve sales targets.

Qualifications

• Proven experience in FMCG sales, preferably within Modern Trade and Traditional Trade channels.


• Strong negotiation, relationship-building, and customer service skills.


• Basic proficiency in sales reporting, route planning, and use of MS Office or similar tools.


• Valid driving license and willingness to travel within Muscat and surrounding areas.


• Good communication skills in English; knowledge of Arabic is an advantage.


• Ability to work independently, manage time effectively, and meet sales targets.


• Previous experience in Oman’s retail market is a plus.


• Diploma or bachelor’s degree in Business, Marketing, or a related field preferred.