Head of Loyalty Transformation & CRM Strategy

Oman Air; Muscat; On-site; OMR 20,000 - 30,000; Full time

Benefits offered by this job

Competitive salary

Performance bonuses

Health benefits

Job summary

Oman Air is seeking a leader to transform its loyalty programme and manage customer engagement strategies. The ideal candidate will spearhead the redesign process, ensuring competitiveness by benchmarking against global programs. Key responsibilities include developing CRM strategies, managing partnerships, and leading a high-performing team to enhance customer experience.

Applicants should have extensive experience in loyalty management, strong financial acumen, and the ability to drive innovative solutions.

Qualifications

• 10-12 years experience in loyalty programme management and CRM within aviation.
• Proven track record of programme transformation.
• Strong financial acumen for P&L management.

Responsibilities

• Lead loyalty programme redesign and execution.
• Implement customer data strategy and CRM strategy.
• Oversee day-to-day CRM operations and analysis.

Skills

Leadership

Data analysis

CRM management

Partnership negotiation

Project management

Education

Bachelor’s degree in Marketing or related field

Master’s degree (added advantage)

Tools

CRM systems

Digital engagement platforms

Job description

Oman Air is seeking a leader to transform its loyalty programme and manage customer engagement strategies. The ideal candidate will spearhead the redesign process, ensuring competitiveness by benchmarking against global programs. Key responsibilities include developing CRM strategies, managing partnerships, and leading a high-performing team to enhance customer experience.

Applicants should have extensive experience in loyalty management, strong financial acumen, and the ability to drive innovative solutions.