Global Retail Marketing & Brand Experience Lead

OmanYP; Oman; Presencial; OMR 60.000 - 100.000; Jornada completa

Descripción de la vacante

Omanyp seeks a senior Retail Marketing leader to drive international portfolio performance and local market execution. You will translate global strategies into compelling regional plans, lead activations, and enhance in-store experiences for premium consumer brands.

The role requires a track record across premium consumer goods, luxury retail, beauty, fashion or jewellery, with strong analytical and project management skills in fast-paced, growth-focused environments.

Formación

• 10+ years of experience in Retail Marketing, Trade Marketing or Category Management, with exposure to international markets.

Responsabilidades

• Own the development and performance of key product portfolios across international retail markets.
• Translate global brand and category strategies into effective local market plans.
• Lead retail marketing initiatives, seasonal activations and promotional campaigns to drive growth.
• Develop and implement visual merchandising strategies that enhance customer experience and brand consistency.
• Manage portfolio forecasting, assortment planning and retail performance analysis.
• Partner with retail, supply chain and global stakeholders to optimise execution and commercial results.
• Support new retail market launches through impactful customer engagement and in-store activation strategies.
• Monitor market trends, consumer insights and competitor activity to identify growth opportunities.
• Manage external agencies and suppliers to deliver high quality marketing and merchandising solutions.
• Conduct regular market visits to ensure excellence in retail execution and adherence to brand standards.

Conocimientos

Retail Marketing

Trade Marketing

Portfolio Management

Category Management

Commercial Analytics

Cross-functional Collaboration

Descripción del empleo

Omanyp seeks a senior Retail Marketing leader to drive international portfolio performance and local market execution. You will translate global strategies into compelling regional plans, lead activations, and enhance in-store experiences for premium consumer brands.

The role requires a track record across premium consumer goods, luxury retail, beauty, fashion or jewellery, with strong analytical and project management skills in fast-paced, growth-focused environments.