Photographer

Merchant 1948; Auckland; Hybrid; NZD 65,000 - 95,000; Full time

Benefits offered by this job

Free shoes each season

Employee discounts across all Overland

Hybrid work model

Referral bonuses

Team events

Job summary

Merchant 1948, a New Zealand premium footwear retailer, is seeking a Photographer to join its Creative team. You’ll produce photography and videography across brands for e‑commerce, web, social content and campaigns.

You’ll plan shoots, coordinate styling, capture talent and products, and deliver polished assets for multiple channels. You’ll bring 6+ years of experience, a strong fashion/retail portfolio, and expert editing and retouching skills.

Qualifications

• 6+ years’ experience as a Photographer & Videographer.
• Strong portfolio across fashion, product, e‑commerce and campaigns.
• Strong technical photography skills, including lighting, exposure, colour and studio set‑ups.
• Confident shooting and editing both photography and video content.
• Strong retouching and post‑production skills with high attention to detail.
• A creative eye with current fashion, visual and digital trends.

Responsibilities

• Produce high‑quality, on‑brand photography and videography across all Overland brands.
• Shoot seasonal campaigns including talent, on‑legs, still‑life and e‑commerce.
• Create video content for social media, digital, creators and paid advertising.
• Plan and coordinate shoots, including locations, props, talent and call sheets.
• Work collaboratively with Creative, Digital and Merchandising teams to bring briefs and campaigns to life.
• Retouch, edit and prepare photography and video content for different channels and specifications.
• Manage product imagery, digital assets and weekly web and advertising content requirements.
• Maintain the photography studio, equipment and organised asset library.

Skills

Photography

Videography

Photo retouching

Creative storytelling

Project management

Brand collaboration

Job description

Who Are We?

We’re a proud, family-owned New Zealand premium footwear retailer with over 40 stores across New Zealand and Melbourne, Australia. Our iconic brands Merchant 1948, Mi Piaci, Deuce, and Goodsole are known for delivering exceptional experiences to both our customers and our team. At the heart of what we do is our people. We offer supportive leadership and recognition for great performance, all within a team that values innovation, collaboration, and excellence.

The Role

We’re looking for a creative, driven and innovative Photographer to join our passionate Creative team. This is a hands‑on, multi‑faceted role responsible for creating photography and videography content across our portfolio of brands, bringing our products and campaigns to life across e‑commerce, web, social media, paid media and visual merchandising.

You’ll work closely with our Creative, Digital and Merchandising teams to develop fresh, contemporary visual content that reflects each brand and connects with our customers. From seasonal campaigns and talent shoots through to e‑commerce, social content and product photography, you’ll be involved across the full creative process — from shoot planning and production through to retouching and final content delivery.

Key Responsibilities

• Produce high‑quality, on‑brand photography and videography across all Overland brands.
• Shoot seasonal campaigns including talent, on‑legs, still‑life and e‑commerce.
• Create video content for social media, digital, creators and paid advertising.
• Plan and coordinate shoots, including locations, props, talent and call sheets.
• Work collaboratively with Creative, Digital and Merchandising teams to bring briefs and campaigns to life.
• Retouch, edit and prepare photography and video content for different channels and specifications.
• Manage product imagery, digital assets and weekly web and advertising content requirements.
• Maintain the photography studio, equipment and organised asset library.

What You’ll Bring

• 6+ years’ experience as a Photographer & Videographer, ideally within fashion or retail.
• A strong portfolio showcasing fashion, product, e‑commerce and campaign photography.
• Strong technical photography skills, including lighting, exposure, colour and studio set‑ups.
• Confident shooting and editing both photography and video content.
• Strong retouching and post‑production skills with a high attention to detail.
• A creative eye with a strong understanding of current fashion, visual and digital trends.
• Highly organised, self‑motivated and comfortable managing multiple projects from brief to delivery.
• A collaborative approach with the ability to work independently and bring fresh ideas to the team.

What's in it for you?

• A free pair of shoes every season
• Generous discounts across all Overland brands
• Central location with free parking and close proximity to public transport
• A hybrid working model to balance work and life
• Referral bonuses when you bring great people onboard
• Regular office & team events
• Supportive, down‑to‑earth leadership
• Access to EAP for extra support
• A brand with real history - and exciting things ahead!

*APPLICATIONS WILL BE CLOSED ON 14TH OCTOBER 2026