Marketing Coordinator

The Lawrenson Group; New Zealand; On-site; NZD 60,000 - 80,000; Full time

Benefits offered by this job

Generous staff discounts across ourVen

Flexible working arrangements

Professional development and career增长

Job summary

The Lawrenson Group in Hamilton, North Island is seeking a creative Marketing Coordinator to join our team and drive campaigns across hospitality, nightlife, events and entertainment brands.

You will work closely with the Marketing Director to build engaging content, grow audiences, drive ticket sales and improve our online presence across social media, paid advertising, SEO, email marketing and analytics.

Qualifications

• 3+ years' experience in digital marketing or a similar role.
• Strong knowledge of paid advertising, social media, SEO, email marketing and digital analytics.
• A good understanding of turning marketing activity into measurable commercial results.
• Strong organisational, communication and project management skills.
• Attention to detail and ability to manage multiple projects and deadlines.
• Interest in hospitality, nightlife, events and popular culture; able to use AI tools to improve efficiency.

Responsibilities

• Develop and execute digital marketing campaigns across multiple hospitality, nightlife, events and entertainment brands.
• Create engaging content for social media, websites, digital advertising and other marketing channels.
• Manage paid advertising campaigns across Meta, Google, TikTok and other platforms.
• Organise and coordinate photo and video shoots with photographers and content creators.
• Assist with website updates, SEO, and customer journey improvements.
• Monitor campaign performance, analyze data, and provide reporting and insights.
• Assist with managing marketing budgets and ROI.
• Identify trends to grow audiences and revenue.
• Collaborate with venue teams, promoters, suppliers, sponsors and agencies.

Skills

Digital marketing

Paid advertising

Social media

SEO

Email marketing

Digital analytics

Content creation

AI tools

Project management

Organisational skills

Tools

Photoshop

InDesign

CapCut

Job description

Jora New Zealand will close on 9th September 2026. Thank you for being with us, we are cheering you on as you continue your career journey.

The Lawrenson Group – Hamilton, North Island

We're looking for a creative, driven, and commercially minded Marketing Coordinator to join our team and help grow a portfolio of hospitality, nightlife, events, and entertainment brands. This is a hands-on, varied role where you will work closely with our Marketing Director to build and execute campaigns, grow audiences, drive ticket sales, increase venue visitation, and continually improve the quality of our brands and online presence. You will be involved across the full marketing mix - from social media, paid advertising, and content creation, through to website analysis, email marketing, campaign reporting, and event promotions.

Key responsibilities

Develop and execute digital marketing campaigns across multiple hospitality, nightlife, events and entertainment brands

Create engaging content for social media, websites, digital advertising and other marketing channels

Manage paid advertising campaigns across Meta, Google, TikTok and other relevant platforms

Organise and coordinate photo and video shoots, working with photographers, videographers, and content creators

Assist with website updates, SEO, and ongoing improvements to the customer journey

Monitor campaign performance, analyse data, and provide clear, actionable reporting and insights

Assist with managing marketing budgets and ensuring spend is delivering strong returns

Identify emerging trends and opportunities to grow audiences and revenue

Work closely with venue teams, promoters, suppliers, sponsors, media partners and external agencies

Support the planning and execution of major events, promotions and seasonal campaigns

About you

3+ years' experience in digital marketing or a similar role

Strong knowledge of paid advertising, social media, SEO, email marketing and digital analytics

A good understanding of how to turn marketing activity into measurable commercial results

Strong organisational, communication and project management skills

Excellent attention to detail and the ability to manage multiple projects and deadlines at once

A proactive attitude and the ability to work confidently in a fast-paced environment

An interest in hospitality, nightlife, events, entertainment and popular culture

Confidence using AI tools to improve efficiency, generate ideas, create content and enhance marketing performance

Design and content creation experience, particularly with software such as Photoshop, InDesign, CapCut or similar

Comfortable creating and editing social media graphics, advertising assets, and other marketing collateral

Competitive remuneration

Generous staff discounts across our venues

Flexible working arrangements

Professional development and career growth opportunities

The opportunity to work across a diverse portfolio of hospitality, nightlife, events and entertainment brands

A fast-paced, creative working environment where you'll have the opportunity to take ownership and see your work make a real impact

The chance to work alongside an experienced marketing team and be involved in some of the region's biggest events, promotions and campaigns