Campaign Analyst/Manager

JobSpace; Auckland; On-site; NZD 80,000 - 110,000; Full time

Job summary

Visa in Auckland, New Zealand is seeking a Campaign Analyst to design and optimise data-driven customer communications across card portfolios. You will build insights and triggers, translate requirements into technical campaign builds, and work within an agile squad to improve campaign performance and portfolio outcomes.

The role requires strong SQL/SAS skills, data manipulation, and experience in data-driven marketing or CRM.

Qualifications

• Strong experience in SQL/SAS for data analysis, campaign development and data manipulation.
• Proven ability to analyse large data sets, develop insights and build analytical models.
• Strong attention to detail, with a structured problem-solving approach and commitment to high quality outputs.
• Experience in data-driven marketing, CRM, or customer analytics, ideally within banking or financial services.
• Strong stakeholder management and communication skills, with ability to influence across teams.
• Ability to prioritise, manage multiple tasks, and deliver to deadlines in a fast-paced environment.
• Advanced skills in Excel and PowerPoint and the ability to effectively communicate insights clearly and effectively.

Responsibilities

• Design, build and execute data-driven customer communications using SQL/SAS and similar tools.
• Translate marketing and product requirements into technical campaign builds, segmentation logic and data structures.
• Apply quality assurance checks to ensure data integrity and high accuracy of outputs.
• Conduct pre and post campaign analysis, identifying performance drivers and optimization opportunities.
• Develop and maintain dashboards, reporting frameworks and models to enhance campaign effectiveness.
• Identify drivers of performance, engagement and conversion, and surface optimization opportunities for messaging and sequencing.
• Support team capability uplift through knowledge sharing and contribute to a positive team culture.

Skills

SQL/SAS analytics

Data manipulation

Analytical modelling

Stakeholder management

Communication skills

Excel

PowerPoint

Tools

SQL

SAS

Excel

PowerPoint

Job description

Jora New Zealand will close on 9th September 2026. Thank you for being with us, we are cheering you on as you continue your career journey.

As a Campaign Analyst, you will build, design and optimise the data-driven customer communication strategies across card portfolios ensuring accuracy, relevance, timeliness and effectiveness. You will apply analytical and technical capabilities to develop customer insights, behavioural triggers, and measurement frameworks that enable personalised, scalable and compliant communications across channels. Working within an agile squad you will work collaboratively with stakeholders to translate business and marketing requirements into technical solutions, while providing insight-led recommendations to improve campaign performance, customer engagement and overall portfolio outcomes.

Key Responsibilities:

In this role, you will:

• Design, build and execute data-driven customer communications using SQL/SAS and similar tools.
• Translate marketing and product requirements into technical campaign builds, segmentation logic and data structures.
• Consistently apply processes and quality assurance checks to ensure standardisation, data integrity and high accuracy of conversation outputs.
• Conduct pre and post campaign analysis, identifying performance drivers, troubleshooting and recommending optimisation opportunities.
• Develop and maintain analytical assets including dashboards, reporting frameworks and models to enhance campaign effectiveness.
• Identify the key drivers of campaign performance, engagement and conversion, and surface optimisation opportunities for messaging, channel mix, targeting and sequencing.
• Support team capability uplift through knowledge sharing and contribute to a positive team culture.

Visa requires at least 3 days in office, expectations of these days will be confirmed by your Hiring Manager.

Qualifications:

The ideal candidate will possess the following:

• Strong experience in SQL/SAS for data analysis, campaign development and data manipulation.
• Proven ability to analyse large data sets, develop insights and build analytical models.
• Strong attention to detail, with a structured problem-solving approach and commitment to high quality outputs.
• Experience in data-driven marketing, CRM, or customer analytics, ideally within banking or financial services.
• Strong stakeholder management and communication skills, with ability to influence across teams.
• Ability to prioritise, manage multiple tasks, and deliver to deadlines in a fast-paced environment.
• Advanced skills in Excel and PowerPoint and the ability to effectively communicate insights clearly and effectively.

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.