Brand Manager

Sky New Zealand; Auckland; On-site; NZD 85,000 - 115,000; Full time

Benefits offered by this job

Free Sky membership

Discounted health insurance

Discounted gym membership

Flexible culture

Career development

Job summary

Sky New Zealand is seeking an experienced Brand professional to help shape the next chapter for Sky, Neon and Three. You will influence strategy, positioning and identity while driving day-to-day brand work across the organization.

You’ll collaborate with the Brand Lead, internal teams and external agencies to ensure on-brand, distinctive outcomes that support growth and consistency across our brand portfolio.

Qualifications

• Solid brand experience with exposure to brand strategy, identity or development.
• Curious about people, culture and what makes brands matter.
• Able to turn thinking into outcomes that drive the business.
• Strong communicator who can work with senior stakeholders, creative teams and agencies.
• Organised and proactive with multiple projects in flight.
• Detail-oriented with a high bar for quality.

Responsibilities

• Support the Brand Lead to develop and evolve Sky’s brand strategy across the brand ecosystem.
• Help develop brand architecture with clear roles for Sky and its brand portfolio.
• Shape and manage evolution of brand identity, assets, tone of voice and messaging.
• Collaborate with Internal Creative team and external agencies to deliver on-brand work.
• Translate brand strategy into action across the Sky organisation.
• Support ongoing brand development of Neon and Three.
• Incorporate customer and market thinking, challenging the status quo where beneficial.
• Be the go-to for day-to-day Brand queries and approvals.
• Help manage projects, agency relationships and budgets.
• Monitor brand performance and guide next steps.

Skills

Brand strategy

Brand development

Identity

Stakeholder management

Creative collaboration

Job description

THE OPPORTUNITY

This is a true brand role with plenty of variety. You'll be part of the strategic conversations shaping Sky’s next chapter, while also owning the day-to-day work that brings the brand to life and keeps it consistent across the business.

You'll work alongside the Brand Lead on strategy, positioning, architecture, identity, audience and customer thinking, and creative development. You'll be a key part of those conversations and be responsible for turning the thinking into action.

You’ll be the go-to for day-to-day brand queries, helping teams navigate brand requirements and approvals, and working with our Creative team and agency partners to make sure the work is on brand and up to scratch.

You'll also help drive the growth of Neon following its refresh and support Three and Three Now. You’ll be thinking about how our brands work together and where they’re heading.

THE ROLE

• Support the Brand Lead to develop and evolve Sky’s brand strategy across the brand ecosystem.
• Help develop our brand architecture, ensuring Sky and our portfolio of brands each have a clear and compelling role.
• Help shape and manage the evolution of our brand identity, distinctive assets, tone of voice and messaging.
• Work closely with our internal Creative team and external agencies to deliver distinctive, effective work that's on brand.
• Help bring the brand strategy to life across the Sky organisation.
• Support the ongoing brand development of Neon and Three.
• Bring customer, cultural and market thinking into the work and challenge us when there’s a better way.
• Be the go to person for day to day Brand questions and approvals.
• Help manage projects, agency relationships and budgets.
• Monitor brand performance and help us understand what’s working, what isn't and where we should go next.

WHAT YOU’LL BRING

We’re looking for someone to help shape the next chapter of Sky. You’ll help evolve how Sky, Neon and Three show up in the world, while bringing the brands to life day to day.

You’ll ideally:

• Have solid brand experience, with exposure to brand strategy, positioning, identity or brand development - not just campaign delivery.
• Be curious about people, culture and what makes brands matter, with a genuine passion for great brand and creative work.
• Understand the bigger picture, you question the status quo when there's a better way, and you know how to turn thinking into outcomes that drive the business.
• Be a strong communicator who can build great relationships and work comfortably with senior stakeholders, creative teams and agency partners.
• Be organised and proactive, with the ability to keep multiple projects moving and make things happen.
• Have a sharp eye for detail and a high bar for the quality of the work.
• Be someone who gets stuck in, takes ownership and wants to keep learning.

WHATS IN IT FOR YOU?

• Free Sky, Sky Sport Now, and Neon
• A flexible, supportive culture where your ideas matter
• Great career development with real pathways to grow
• Discounted Southern Cross health insurance
• Discounted YMCA gym membership

ADDITIONAL INFORMATION

EEO & Inclusion Statement

As an Equal Employment Opportunity employer, we’re proud champions of inclusivity and diversity. We welcome applicants of all gender identities and want everyone to feel supported throughout the process.

Our application form also includes a “diverse” gender option for those who identify as non‑binary, genderqueer, genderfluid, or any identity outside the male/female binary.

Recruitment Agencies

- Kindly note we are not seeking agency support for this role and will not be accepting unsolicited profiles or approaches