Brand Communications Manager

Placements24; Queenstown; Hybride; NZD 100 000 - 150 000; Plein temps

Avantages offerts par ce poste

Health insurance

Home office allowance

Growth opportunities

Résumé du poste

Placements24 is seeking a strategic Brand Communications Manager, primarily remote with close ties to Queenstown. Lead brand messaging, media relations, and integrated communications to grow brand equity and reputation.

You will shape narratives, guide influencers and stakeholders, and collaborate across marketing, product, and sales to drive engagement. Ideal candidates have 6+ years in brand communications, strong writing and presentation skills, and a track record of delivering successful

Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or a related field.
• Minimum of 6 years of experience in brand communications, public relations, or marketing.
• Proven track record of developing and executing successful brand communication strategies.
• Excellent written, verbal, and presentation skills.
• Strong understanding of media relations, digital marketing, and social media.
• Experience in crisis communication and reputation management.
• Ability to think strategically and act tactically.
• Demonstrated ability to manage multiple projects and stakeholders in a remote setting.
• Proficiency in PR and marketing software, analytics tools, and social media platforms.
• Strong leadership and interpersonal skills.

Responsabilités

• Develop and implement comprehensive brand communication strategies.
• Oversee all aspects of public relations, including media relations, press releases, and crisis communications.
• Craft compelling brand messaging and ensure consistent application across all platforms.
• Manage the company's social media presence and digital communication channels.
• Build and maintain strong relationships with media, influencers, and key stakeholders.
• Monitor brand reputation and media coverage, providing insights and recommendations.
• Collaborate with marketing, product, and sales teams to ensure integrated campaign efforts.
• Develop and manage communication plans for product launches and corporate initiatives.
• Identify opportunities for brand storytelling and thought leadership.
• Measure the effectiveness of communication strategies and report on key metrics.

Formation

Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or a related field

Description du poste

About the Role

Our client is seeking a strategic and creative Brand Communications Manager to lead their public relations and brand messaging efforts. This role, based remotely with proximity to Queenstown, Eastern Cape , will be responsible for developing and executing integrated communication strategies that enhance brand equity, manage reputation, and drive engagement across all channels. The ideal candidate possesses a deep understanding of brand storytelling, media relations, and digital communication. You will be instrumental in shaping the company's narrative, ensuring consistency in brand voice, and building strong relationships with media, influencers, and key stakeholders. This is a leadership opportunity for a results-oriented professional looking to make a significant impact.

Key Responsibilities

• Develop and implement comprehensive brand communication strategies.


• Oversee all aspects of public relations, including media relations, press releases, and crisis communications.


• Craft compelling brand messaging and ensure consistent application across all platforms.


• Manage the company's social media presence and digital communication channels.


• Build and maintain strong relationships with media, influencers, and key stakeholders.


• Monitor brand reputation and media coverage, providing insights and recommendations.


• Collaborate with marketing, product, and sales teams to ensure integrated campaign efforts.


• Develop and manage communication plans for product launches and corporate initiatives.


• Identify opportunities for brand storytelling and thought leadership.


• Measure the effectiveness of communication strategies and report on key metrics.

Requirements

• Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or a related field.


• Minimum of 6 years of experience in brand communications, public relations, or marketing.


• Proven track record of developing and executing successful brand communication strategies.


• Excellent written, verbal, and presentation skills.


• Strong understanding of media relations, digital marketing, and social media.


• Experience in crisis communication and reputation management.


• Ability to think strategically and act tactically.


• Demonstrated ability to manage multiple projects and stakeholders in a remote setting.


• Proficiency in PR and marketing software, analytics tools, and social media platforms.


• Strong leadership and interpersonal skills.

Benefits

• Our client offers a competitive salary and a comprehensive remote benefits package, including health insurance, a home office allowance, and opportunities for professional growth.

Join our forward-thinking organization and play a key role in shaping our brand's narrative from the comfort of your home, with connections to our presence near Queenstown, Eastern Cape .