Bilingual Sales Manager - Automotive

Placements24; Queenstown; On-site; NZD 86,000 - 145,000; Full time

Benefits offered by this job

Commission & bonus structure

Health insurance

Employee vehicle purchase programs

Management training & development

Relocation assistance

Job summary

Placements24 is recruiting a Bilingual Sales Manager for Queenstown in the Eastern Cape. You will lead the automotive sales team, set strategic sales plans, coach staff, and drive revenue growth while ensuring exceptional customer experiences.

The role requires 7+ years in auto sales with 3+ years in management, fluent English and Afrikaans, and strong knowledge of F&I processes and CRM/DMS systems. Weekend work and a valid driver's license are expected.

Qualifications

• Minimum of 7 years of progressive experience in automotive sales, with at least 3 years in a sales management or supervisory role.
• Proven ability to lead, train, and motivate a sales team to achieve outstanding results.
• Fluency in both English and Afrikaans (spoken and written) is essential.

Responsibilities

• Lead, manage, and motivate the automotive sales team to achieve and exceed monthly and annual sales targets for new and pre-owned vehicles in Queenstown.
• Develop and implement effective sales strategies and processes to optimize performance and customer satisfaction.
• Oversee the entire sales cycle, from initial customer contact to vehicle delivery and after-sales follow-up.
• Conduct regular sales meetings, provide ongoing training, coaching, and performance feedback to sales consultants.
• Ensure compliance with dealership policies, manufacturer standards, and all relevant regulations.
• Manage inventory levels and pricing strategies to maximize profitability and market competitiveness.
• Analyze sales data and market trends to identify opportunities for growth and improvement.
• Foster strong relationships with customers, ensuring a high level of service and retention.
• Collaborate with finance and insurance departments to streamline the sales and financing process.
• Maintain a professional and organized sales floor environment.

Job description

About the Role

Our client, a prominent national automotive dealership group, is seeking an experienced and motivated Bilingual Sales Manager to lead their team in Queenstown, Eastern Cape. This is a critical leadership position responsible for overseeing all aspects of the vehicle sales department, ensuring exceptional customer experiences, and driving revenue growth. The ideal candidate will possess a strong understanding of automotive sales processes, a talent for motivating sales staff, and fluency in both English and Afrikaans. This role offers the opportunity to manage a dedicated team and contribute to the success of a well-established brand in a key regional market. You will be instrumental in fostering a high-performance sales culture, implementing effective sales strategies, and maintaining the dealership's reputation for excellence. We are looking for a leader who can inspire and guide the sales force to achieve ambitious targets in the Eastern Cape automotive sector.

Key Responsibilities

• Lead, manage, and motivate the automotive sales team to achieve and exceed monthly and annual sales targets for new and pre-owned vehicles in Queenstown.
• Develop and implement effective sales strategies and processes to optimize performance and customer satisfaction.
• Oversee the entire sales cycle, from initial customer contact to vehicle delivery and after-sales follow-up.
• Conduct regular sales meetings, provide ongoing training, coaching, and performance feedback to sales consultants.
• Ensure compliance with dealership policies, manufacturer standards, and all relevant regulations.
• Manage inventory levels and pricing strategies to maximize profitability and market competitiveness.
• Analyze sales data and market trends to identify opportunities for growth and improvement.
• Foster strong relationships with customers, ensuring a high level of service and retention.
• Collaborate with finance and insurance departments to streamline the sales and financing process.
• Maintain a professional and organized sales floor environment.

Requirements

• Minimum of 7 years of progressive experience in automotive sales, with at least 3 years in a sales management or supervisory role.
• Proven ability to lead, train, and motivate a sales team to achieve outstanding results.
• Fluency in both English and Afrikaans (spoken and written) is essential.
• In-depth knowledge of automotive sales techniques, F&I processes, and vehicle financing.
• Strong understanding of the automotive market in the Eastern Cape region.
• Excellent negotiation, communication, and interpersonal skills.
• Proficiency in dealership management systems (DMS) and CRM software.
• A valid driver's license is mandatory.
• Ability to work flexible hours, including weekends, to meet business needs.
• High school diploma or equivalent; a degree in Business Administration or a related field is a plus.
• Demonstrated success in driving sales volume and profitability.

Benefits

• Highly competitive base salary plus an attractive commission and bonus structure tied to team performance.
• Opportunities for advancement within a large, reputable automotive group.
• Comprehensive health insurance coverage, including medical and dental.
• Employee vehicle purchase programs and discounts.
• Annual performance bonuses and recognition awards.
• Ongoing professional development and management training.
• Relocation assistance may be available for qualified candidates.
• A stimulating and rewarding work environment in Queenstown.
• Pension fund and other retirement savings options.