Retail Activation Manager - Consumer Products Division

Loreal; Oslo; Hybrid; NOK 650,000 - 850,000; Full time

Benefits offered by this job

Growth opportunities

Health protection & hybrid work

Freedom within a frame

Job summary

L’Oréal is seeking a driven Channel Activation professional to shape the brand experience in Norway. Reporting to the Channel Activation Manager, you will drive activation plans with local retail partners and coordinate online and offline campaigns.

You will support field teams with sell-in materials, manage tester stocks, and facilitate retailer meetings. Fluency in Norwegian and English, a structured approach, and strong analytical and communication skills are required; hybrid work up to two

Qualifications

• Experience in a FMCG marketing or commercial department.
• Structured, hands-on approach with close attention to detail and follow-through.
• Strong analytical mindset enabling data-driven decisions and KPI tracking.
• Excellent communication to build internal and external relations.
• Fluency in Norwegian and English.

Responsibilities

• Implement Activation Plans: drive sell-out for B&M and e-retail with local partners.
• Coordinate Timings & Execution: align online/offline campaigns and go-to-market packages.
• Support Field Teams: deliver sell-in materials, manage tester stocks, and training.
• Foster Collaboration: coordinate with merchandising agencies and retailer meetings.

Skills

FMCG marketing experience

Structured, hands-on approach

Attention to detail and follow-through

Strong analytical mindset

Excellent communication skills

Fluency in Norwegian and English

Proactive mindset

Job description

Hello, we’re L’Oréal. We're not just building brands, we're shaping how the world experiences beauty. Intrigued? Keep reading, this might be the opportunity you've been searching for.

A Day in the Life

Reporting to the Channel Activation Manager, you drive our brands' expression in Norway. Balancing data-driven decisions with brand empathy, you are fully empowered to:

• Implement Activation Plans: Drive sell-out for B&M and e-retail with local retail partners.
• Coordinate Timings & Execution: Align online/offline campaigns and secure timely delivery of go-to-market packages with KAMs, Reps, and POS Managers.
• Support Field Teams: Deliver high-quality sell-in materials, manage tester stocks, and secure training with Retail Education.
• Foster Collaboration: Coordinate with merchandising agencies and facilitate half-year retailer meetings.

We Are Looking For

• Experience in a FMCG marketing or commercial department.
• A structured, hands-on approach with close attention to detail and strong follow-through.
• A strong analytical mindset that enables you to seamlessly analyze data, monitor financial goals, and track activation performance KPIs to guide key business decisions
• Excellent communication skills to build relations with internal and external stakeholders.
• A proactive mindset with a drive to learn both analytical and operational skills.
• Fluency in Norwegian and English.

What’s In It For You

• Growth: Co-designed career paths with local and international mobility.
• Share & Care: Comprehensive health protection, on-site well-being, and a flexible hybrid work policy (up to 2 days remote).
• Impact: "Freedom within a frame" to run your scope as your own business and contribute to L'Oréal for the Future targets.

Who We Are

L’Oréal is the world's #1 beauty company. Within our L'Oréal Nordic Hub, we unite teams across Denmark, Sweden, Norway, and Finland to drive the future of beauty in one of the world's most innovative regions. The Consumer Products Division democratizes beauty with powerful global business engines like L’Oréal Paris and Garnier.

We’re committed to guaranteeing inclusive recruitment processes. The Group strictly prohibits discrimination.