Technical Sales Specialist Fire Detection

Johnson Controls, Inc.; Enschede; Hybrid; EUR 70,000 - 110,000; Full time

Job summary

Johnson Controls is seeking a Technical Sales Specialist Fire Detection to drive the growth of our Fire Detection portfolio across the BENELUX region. You will act as a trusted technical advisor, supporting installers, distributors, consultants and end users with expert guidance, specification activities and compliant solutions.

You will collaborate with the commercial team to identify opportunities, build strong customer relationships and demonstrate the technical and commercial value of

Qualifications

• Minimum of 5 years' experience within the Fire & Life Safety industry.
• Strong knowledge of fire detection systems, technologies and applications.
• Experience working with EN standards and industry regulations.
• Proven technical design and application engineering capabilities.
• Ability to manage multiple projects and assignments simultaneously.
• Experience supporting customers in technical or presales environments.
• Strong understanding of Fire Detection and PAVA (Public Address and Voice Alarm) systems.
• Experience maintaining CRM data, technical records and sales documentation.

Responsibilities

• Act as technical expert for Fire Detection solutions across the BENELUX region.
• Analyze customer requirements and recommend compliant, cost-effective fire detection solutions.
• Support consultants, installers and end users during specification and design phases.
• Provide technical guidance on EN standards and local regulations.
• Assist customers in selecting the most appropriate products and system architectures.
• Partner closely with the commercial team to identify and develop new business opportunities.
• Support the preparation of technical quotations and solution proposals.
• Demonstrate the value and technical advantages of Johnson Controls products.
• Provide competitive product comparisons and technical positioning support.
• Contribute to sales funnel development and commercial follow-up activities.
• Build and maintain strong relationships with installers, distributors, consultants and key decision-makers.
• Deliver product presentations, demonstrations and technical workshops.
• Act as a trusted advisor throughout the customer journey.
• Support customers in resolving technical questions and challenges.
• Gather and share customer feedback, technical requirements and market insights.
• Monitor competitor solutions, trends and developments within the Fire & Life Safety market.
• Maintain accurate technical documentation, certifications, approvals and test reports.
• Ensure CRM records and sales documentation remain accurate and up to date.

Skills

Fire detection systems knowledge

Technical design capabilities

Presales support experience

CRM data management

PAVA systems

Analytical skills

Customer-focused

Communication skills

Organization skills

Independent work with cross-functional

Job description

Location: BENELUX
Reporting to: Regional Sales Leadership / Fire Detection Business Team
Travel: Regular travel across Belgium, the Netherlands and Luxembourg

Shape the Future of Fire Detection Solutions Across the BENELUX Region

Are you passionate about fire detection technology and enjoy working closely with customers to solve complex challenges? Do you combine strong technical expertise with a commercial mindset and the ability to build trusted relationships?

As a Technical Sales Specialist Fire Detection, you will play a key role in driving the growth of Johnson Controls' Fire Detection business across the BENELUX region. Acting as a trusted technical advisor, you will support installers, distributors, consultants and end users by providing expert guidance, supporting specification activities and helping customers identify the most effective and compliant fire detection solutions for their needs.

This is an excellent opportunity for an experienced fire protection professional who wants to combine technical expertise, customer engagement and business development in a highly visible regional role.

Your Mission

Your mission is to support the growth of our Fire Detection portfolio by helping customers design safer buildings, select the right technologies and successfully implement compliant fire detection solutions.

By understanding customer requirements and industry regulations, you will translate technical challenges into practical solutions that create value for customers while supporting the commercial success of the business.

What You'll Be Doing

Technical Advisory & Solution Development

• Act as the technical expert for Johnson Controls Fire Detection solutions across the BENELUX region.
• Analyze customer requirements and recommend compliant, cost-effective fire detection solutions.
• Support consultants, installers and end users during specification and design phases.
• Provide technical guidance on applicable EN standards and local (NBN and NEN) regulations.
• Assist customers in selecting the most appropriate products and system architectures.

Sales Support & Business Growth

• Partner closely with the commercial team to identify and develop new business opportunities.
• Support the preparation of technical quotations and solution proposals.
• Demonstrate the value and technical advantages of Johnson Controls products.
• Provide competitive product comparisons and technical positioning support.
• Contribute to sales funnel development and commercial follow-up activities.

Customer & Partner Engagement

• Build and maintain strong relationships with installers, distributors, consultants and key decision-makers.
• Deliver product presentations, demonstrations and technical workshops.
• Act as a trusted advisor throughout the customer journey.
• Support customers in resolving technical questions and challenges.

Market Intelligence & Continuous Improvement

• Gather and share customer feedback, technical requirements and market insights.
• Monitor competitor solutions, trends and developments within the Fire & Life Safety market.
• Maintain accurate technical documentation, certifications, approvals and test reports.
• Ensure CRM records and sales documentation remain accurate and up to date.
  Attending local fire association meeting represent JCI

What Success Looks Like

In your first 12 months, you will have:

• Established strong relationships with key customers and partners across the BENELUX region.
• Become a recognized technical expert for our Fire Detection solutions.
• Supported successful specification and presales activities on strategic projects.
• Contributed to the growth of the Fire Detection business through technical consultation and commercial support.
• Developed a strong understanding of customer needs, market trends and competitive solutions.
• Built a clear understanding of the BENELUX Fire & Life Safety market, including customer needs, competitor activity, local standards and certification requirements, and converted those insights into actionable recommendations for Sales and Product Management

What You’ll Bring

Essential Qualifications & Experience

• Minimum of 5 years' experience within the Fire & Life Safety industry.
• Strong knowledge of fire detection systems, technologies and applications.
• Experience working with EN standards and industry regulations.
• Proven technical design and application engineering capabilities.
• Ability to manage multiple projects and assignments simultaneously.
• Experience supporting customers in technical or presales environments.
• Strong understanding of Fire Detection and PAVA (Public Address and Voice Alarm) systems.
• Experience maintaining CRM data, technical records and sales documentation.

Skills & Competencies

• Excellent analytical and problem-solving abilities.
• Strong customer focus with a consultative approach.
• Effective communication and presentation skills.
• Ability to simplify technical concepts for a broad audience.
• Strong organizational skills and attention to detail.
• Ability to work independently while collaborating effectively with cross-functional teams.

Languages

• Dutch (mandatory)
• English (mandatory)
• French (nice to have)

Who You Are

You are a technically driven professional who enjoys solving customer challenges and building long-term relationships. You are curious, proactive and commercially aware, with the confidence to engage both technical and non-technical stakeholders.

You thrive in an environment where technical expertise, customer engagement and business development come together. Most importantly, you are motivated by helping customers create safer environments through innovative fire protection solutions.

What We Offer

At Johnson Controls, you'll be part of a global leader in smart, healthy and sustainable buildings. We invest in our people and provide opportunities to develop both technically and professionally.

You can expect:

• The opportunity to work on innovative Fire Detection technologies.
• Exposure to a broad range of customers and projects across the BENELUX region.
• Ongoing training and professional development.
• Learning opportunities in sales, customer relationship management and business development.
• Collaboration with experienced specialists and industry experts.
• A supportive and collaborative team environment.
• Career growth opportunities within an international organization.

Why Join Johnson Controls?

Every day, our technologies help protect people, buildings and critical infrastructure around the world. As a Technical Sales Specialist, you will directly contribute to delivering safer environments for customers while helping shape the future of Fire Detection solutions across the BENELUX market.

If you are looking for a role where you can combine technical expertise, customer interaction and commercial impact, we would love to hear from you.

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