Strategic Insights & Research Internship

Informa Group Plc.; Noord-Holland; Vor Ort; EUR 11.000 - 16.000; Vollzeit

Zusammenfassung

Informa Markets, a division within Informa, offers a 5- to 6-month learning internship based in Amsterdam, Netherlands. The role focuses on customer insights, market research, and strategic support across events and digital platforms within the pharmaceutical sector.

You will engage in surveys, data collection, and reporting, collaborating with cross-functional teams. The program emphasizes hands-on experience, learning in analytics methodologies, survey design, and project support, with an

Qualifikationen

• Interest in analytics, research or marketing.

Aufgaben

• Assist in survey creation and management using platforms like Qualtrics or Explori.
• Contribute to data collection and analysis to understand attendee behavior and market trends.
• Support report preparation with visualizations and insights.

Ausbildung

Enrolled in university program

Tools

Excel

Power BI

Survey analysis tools

Jobbeschreibung

Informa Markets, a division within Informa, creates global platforms for industries to trade, innovate and grow. We organise over 450 large-scale branded and transaction-led events in over a dozen specialist markets. These are typically not-to-be-missed live and on-demand B2B events where industries convene and people gather to do business.

We also provide data and digital content, as well as year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads.

CPHI has beenuniting pharma professionals for over three decades Through multi-channel events and digital platforms, we engage and create opportunities for the global supply chain 365 days a year

This role is based in our Amsterdam, Netherlands Office.

Here's what they can anticipate:

• Survey Creation and Management: Contribute to the creation and management of surveys using platforms like Qualtrics, ensuring that survey questions are clear, relevant, and aligned with research objectives. For example, designing surveys to gather feedback on potential event themes or speaker preferences among industry professionals.
• Data Collection and Analysis: Assist in gathering data from various sources, including surveys conducted through platforms like Qualtrics and Explori, to analyze customer behavior, preferences, and market trends. For instance, conducting surveys to understand attendee satisfaction levels at industry events and analyzing the results to identify areas for improvement.
• Report Preparation: Contribute to the preparation of reports summarizing findings from data analysis, including visualizations and actionable insights.
• Market Research: Support the team in conducting market research activities to understand market dynamics, competitor analysis, and customer segmentation.
• Competitor Events Intelligence: Engage in gathering competitor events intelligence, focusing on data crossovers and comparative analysis. This may involve monitoring competitor events, analyzing their attendee demographics and engagement strategies, and identifying potential areas for differentiation or improvement in our own events.
• Social Media Monitoring and Research: Support in social media monitoring activities to track key industry influencers, trending topics, and competitor activities. For example, identifying influential voices within the pharmaceutical sector, tracking their engagement levels, and analyzing their impact on industry conversations.
• Assisting in Projects: Assist in various projects related to customer segmentation, product positioning, and marketing strategy development.
• Tool Familiarization: Get familiarized with analytical tools and software commonly used in customer insights analysis (excel, survey platform analysis tools, Power BI, etc.)
• Collaboration and Communication: Collaborate with cross-functional teams to gather insights and align research activities with broader organizational goals. This may involve coordinating with marketing teams to integrate survey findings into promotional campaigns or working with sales teams to understand customer needs and preferences.
• Continuous Learning and Development: Take advantage of learning opportunities to enhance skills in data analysis, market research methodologies, and survey design. This may involve participating in training sessions, workshops, or industry conferences to stay updated on emerging trends and best practices in customer insights analysis.
• Administrative Tasks: Assist with administrative tasks such as raising purchase orders (POs), managing documentation, and coordinating logistics for research activities or events.

By engaging in these diverse activities, interns can expect to gain valuable hands-on experience in customer insights analysis, market research, and strategic planning within the pharmaceutical industry, setting a strong foundation for their future careers.

Education

• Proven interest in analytics, research, or marketing.
• Self-motivated and driven to excel in a dynamic, fast-paced environment.
• Ability to adapt quickly to new initiatives and take the initiative to make a positive impact.
• Strong interpersonal skills and the ability to communicate effectively with various stakeholders.
• Highly organized, detail-oriented, and capable of managing multiple tasks concurrently.
• Team player with a collaborative mindset.

This internship opportunity is available for 5 to 6 months, starting on February 1st, 2027.

As this is a learning internship, candidates must be actively enrolled in a university program throughout the duration of the internship, with a major relevant to the field. Unfortunately, we cannot consider applications from individuals who have already completed their studies for this specific role(Learning internship). However, we encourage you to explore other opportunities at Informa that may better align with your qualifications.

We're not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most - although not all - of the skills and experience listed, we welcome your application. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.

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