Strategic Innovation Leader - Menu & Growth

KFC Corporation; Amsterdam; On-site; EUR 150,000 - 220,000; Full time

Job summary

KFC Netherlands is seeking Head of Insights & Innovation to define and deliver the long-term menu, portfolio and innovation strategy. Reporting to the Marketing Director, you will lead the Strategy & Innovation team and connect bold consumer-led thinking with strong commercial execution.

This is primarily a strategic leadership and team-enablement role. You will shape the innovation roadmap, menu architecture, value strategy and the commercial calendar, while maintaining a strong understanding

Responsibilities

• Define and deliver long-term menu, portfolio and innovation strategy.
• Lead the Strategy & Innovation team and report to Marketing Director.
• Connect consumer-led thinking with strong commercial execution.
• Shape the innovation roadmap, menu architecture and commercial calendar.
• Guide decisions using consumer insights, local market trends and data to move concepts to launch.

Job description

KFC Netherlands is seeking Head of Insights & Innovation to define and deliver the long-term menu, portfolio and innovation strategy. Reporting to the Marketing Director, you will lead the Strategy & Innovation team and connect bold consumer-led thinking with strong commercial execution.

This is primarily a strategic leadership and team-enablement role. You will shape the innovation roadmap, menu architecture, value strategy and the commercial calendar, while maintaining a strong understanding