Social Commerce Lead

GoSpooky; Amsterdam; Hybrid; EUR 90,000 - 130,000; Full time

Benefits offered by this job

Flexible holiday policy

MacBook for peak productivity

Training opportunities

Healthy communal meals

Team events

Mental health support

Pension plan

Gift card

Job summary

GoSpooky is seeking a Social Commerce Lead to own and scale our social commerce efforts across TikTok Shop, Instagram, YouTube, and more. You’ll guide clients through innovative strategies, execute with precision, and build a cutting-edge team to keep us ahead of the curve.

With 5+ years in e-commerce or digital marketing, you will expand our creator and affiliate networks, run live shopping initiatives, and collaborate with creative and paid teams to drive real results for global brands.

Qualifications

• 5+ years in e-commerce, social media, or digital marketing with hands-on social commerce experience.
• Strong communication and client-relations skills; guide clients and build relationships.
• Proven leadership: build and scale teams and propositions; strategic thinker.

Responsibilities

• Lead development and execution of social commerce strategies across platforms like TikTok Shop, Instagram, and YouTube.
• Identify trends, test approaches, and optimize strategies for measurable client success.
• Build and nurture a team of social commerce experts.
• Expand and manage a network of creators and affiliates.
• Oversee live shopping streams and maximize audience engagement.
• Be the face of our social commerce proposition: present strategies and results to clients.
• Collaborate with creative and paid social teams to align content and campaigns.
• Stay ahead of trends and share actionable insights with internal teams and clients.
• Work with leadership to refine and scale our social commerce proposition.

Skills

Leadership

Strategy

Client relations

Team building

Trend spotting

Tools

TikTok Shop

Instagram Shopping

YouTube Shopping

Job description

Who we are

We’re GoSpooky: the ones who get all things social. A global agency made for the social era. We grow brands through content, community and commerce, keeping them at the forefront of culture. Social isn’t just first, it’s the foundation.

From creatives and commerce specialists to game designers and data analysts, we cover the full social spectrum. If it shapes internet culture, we’re on it, making fast, bold and relevant work that actually gets shared.

As official partners of Instagram and Snapchat and partners and social affiliates of TikTok (Shop), we work with brands like KLM, JBL, Samsung, Prime Video and HEMA. Driven by bold ambition, endless creativity and authentic people, our teams think ahead, react fast and keep brands culturally relevant. Whether it’s live social shopping, creator management, social-first campaigns or turning a trend into a brand moment.

We’re always looking for fresh energy: people who bring new perspectives, challenge the norm and help us and our clients evolve. If you love shaking up social, thinking big and moving fast, you’ll fit right in.

The Role

As our Social Commerce Lead, you’ll own and scale our social commerce efforts. From TikTok Shop to live shopping and beyond, you’ll work at the intersection of content, creators, and commerce to drive real results for global brands. You’ll guide clients through innovative strategies, execute with precision, and build out a cutting-edge team and proposition that keeps GoSpooky ahead of the curve.

What you’ll do

• Lead the development and execution of high-performing social commerce strategies across platforms like TikTok Shop, Instagram, and YouTube
• Identify trends, test new approaches, and optimize strategies to deliver measurable success for clients
• Build and nurture a team of social commerce experts, fostering a culture of innovation and collaboration
• Expand and manage our network of creators and affiliates, growing an ecosystem that connects brands to the right audiences
• Help run and oversee live shopping streams, ensuring seamless execution and maximizing audience engagement
• Be the face of our social commerce proposition: present strategies, insights, and results to clients with confidence and clarity
• Collaborate with our creative and paid social teams to align content and campaign strategies that drive results
• Stay ahead of social commerce trends, sharing thought leadership and actionable insights both internally and with clients
• Work closely with leadership to refine and scale our social commerce proposition, making GoSpooky the go-to agency for social-led shopping

What we’re looking for

• An experienced leader with 5+ years in e-commerce, social media, or digital marketing, including hands-on experience with social commerce platforms like TikTok Shop
• A social commerce expert who knows the ins and outs of affiliate marketing, creator partnerships, and live shopping
• A strategic thinker who can translate complex trends into actionable strategies that drive client success
• A client whisperer with excellent communication skills, able to guide clients through new strategies and build lasting relationships
• A builder who’s excited to create and scale a team, develop a proposition, and shape the future of social commerce at GoSpooky
• A trendspotter passionate about staying ahead of the latest social platforms and commerce innovations
• A hybrid talent willing to work in Amsterdam (relocation assistance available)

What’s in it for you?

• Flexible holiday policy for a proper recharge
• A MacBook for peak productivity
• Training opportunities to develop your skills and grow with us
• Healthy communal lunches to keep you fueled
• Fun events to connect, recharge, and bond as a team
• Unlimited mental health and well-being support via OpenUp
• A pension plan where you contribute a percentage of your salary
• Gift card and birthday wishes every year

GoSpooky is an equal‑opportunity employer. Our hiring decisions are based on objective measures and we will not discriminate against any aspect of your identity. We believe that a diverse team is crucial to our collective success and value an inclusive culture where everyone can make their impact and bring their true unique selves to work.