SMU Product Line Coordinator – SportStyle (Hybrid)

ASICS EMEA; Hoofddorp; Hybrid; EUR 42,000 - 60,000; Full time

Benefits offered by this job

PLM experience

Sample coordination

Job summary

ASICS EMEA in Hoofddorp is seeking an SMU Product Line Coordinator on a 12-month fixed-term contract to join the SportStyle Product team. You will manage the product calendar, ensure accurate data across systems, and coordinate samples with Design, Development, Merchandising, Sales and key European accounts.

This fast-paced role blends creative and operational work, offering exposure to the full creation journey from briefing through development to showroom presentations for partners like JD

Qualifications

• 1-2 years' experience in product coordination or related role in fashion or sports brands.
• Strong project management and organisational skills to handle multiple tasks and meet tight deadlines.
• Clear, proactive English communicator across design, development, commercial and sales.
• Proficient in Microsoft Excel for data entry, linelist maintenance and tab management.
• Proficient in Microsoft PowerPoint for deck creation and meeting support.
• Hands-on and positive attitude across sample logistics, data management and admin.

Responsibilities

• SMU Process Coordination – support the SportStyle Product Management team across all SMU milestones; ensure timely execution and alignment across the product creation calendar.
• Cross-Functional Collaboration – work with Design, Development and Merchandising to reflect market needs and ensure commercial relevance; keep stakeholders informed.
• Product Data & Linelist Management – maintain accurate SMU product information across PLM systems and sell-in tools; ensure data quality.
• Sample Management – coordinate distribution, collection and return of SMU samples; update Key Account managers and teams on deadlines.
• Key Account Brief Support – assist with SMU briefs and deck preparation for major European accounts (e.g., JD Sports, Zalando).
• Market & Trend Research – prepare market and competitor insights relevant to the SportStyle SMU range.

Skills

Project management

English communication

Product coordination

Organisational skills

Can-do mindset

Tools

Microsoft Excel

Microsoft PowerPoint

Job description

ASICS EMEA in Hoofddorp is seeking an SMU Product Line Coordinator on a 12-month fixed-term contract to join the SportStyle Product team. You will manage the product calendar, ensure accurate data across systems, and coordinate samples with Design, Development, Merchandising, Sales and key European accounts.

This fast-paced role blends creative and operational work, offering exposure to the full creation journey from briefing through development to showroom presentations for partners like JD