SFMC Marketing Automation Specialist – Data-Driven Growth

JDE Peet's

Utrecht

On-site

EUR 65,000 - 90,000

Full time

14 days+

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Job summary

JDE Peet's is seeking a Salesforce Marketing Cloud Specialist to join the Digital & Technology team in Utrecht. You will design, build and optimise SFMC solutions to enable personalised customer engagement across our global markets and marketing channels.

Working in a DevOps squad, you will handle data models, data extensions and integrations with platforms like Salesforce Core and SAP, while analysing campaign performance to drive measurable business impact.

Qualifications

3+ years hands-on Salesforce Marketing Cloud experience (Email Studio, Journey Builder, Automation Studio, Contact Builder).
Strong analytical mindset and ability to translate metrics into optimization opportunities.
Experience in Agile/DevOps environments and collaborating with stakeholders.
Strong SQL; experience with data modeling, data extensions and AMPScript/HTML/CSS.

Responsibilities

Design, develop and maintain SFMC solutions including campaigns and customer journeys.
Collaborate with stakeholders to translate marketing requirements into scalable solutions.
Monitor campaign performance and identify optimization opportunities.
Support integrations between SFMC and other platforms (e.g., Salesforce Core, SAP) via APIs.