Performance Marketing Manager - EMEA (Gaming Analytics)

Pearl Abyss Corp.; Netherlands; Remote; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Paid Leave 25 days

Transport reimbursement €450/month

Lifestyle wallet €150/month

Growth wallet €1,200/year

Health care allowance €150/month

Birthday/holiday benefits €600/year

Office lunch and snacks

Annual health checkup

Gym membership support

Job summary

Pearl Abyss Corp in the Netherlands is seeking a Performance Marketing Manager to lead performance marketing initiatives across Pearl Abyss titles in the EMEA region. You will combine analytical rigour with commercial nous to drive data-driven improvements in campaigns, forecasting and optimization across multiple communities and platforms such as Black Desert, Crimson Desert, DokeV and PLAN 8.

You will work with global teams and agencies, build tracking and measurement frameworks, and translate

Qualifications

• 3+ years of experience in Performance Marketing, Marketing Analytics or User Acquisition.
• Strong understanding of marketing attribution, campaign measurement and performance analysis.
• Advanced Excel or Google Sheets skills with forecasting, reports and performance models.
• Excellent analytical and problem-solving skills.
• Excellent written and verbal communication skills in both Korean and English.
• Passion for video games and digital marketing.

Responsibilities

• Own the performance marketing framework across Pearl Abyss titles in the EMEA region.
• Support campaign planning through forecasting, scenario modelling and budget recommendations.
• Identify opportunities to improve marketing effectiveness through continuous testing and optimization.
• Monitor key performance indicators and identify risks and opportunities throughout the product lifecycle.
• Develop and maintain tracking frameworks, ensuring reliable campaign measurement and data integrity.
• Develop reporting that provides meaningful insights for regional leadership and headquarters.
• Manage marketing measurement tools and attribution platforms, including Google Analytics 4, Google Tag Manager and other reporting solutions.
• Continuously improve marketing processes through automation, reporting enhancements and data quality improvements.
• Partner with Product Marketing, Social Media Marketing, Creative Services and headquarters to improve campaign performance through data insights.
• Work closely with external partners and agencies to ensure marketing activities are accurately measured and optimized.

Skills

Marketing analytics

Campaign measurement

Forecasting

Excel/Sheets

Data analysis

Korean & English

Gaming interest

Tools

Google Analytics 4

Google Tag Manager

Job description

Pearl Abyss Corp in the Netherlands is seeking a Performance Marketing Manager to lead performance marketing initiatives across Pearl Abyss titles in the EMEA region. You will combine analytical rigour with commercial nous to drive data-driven improvements in campaigns, forecasting and optimization across multiple communities and platforms such as Black Desert, Crimson Desert, DokeV and PLAN 8.

You will work with global teams and agencies, build tracking and measurement frameworks, and translate