Metasearch Campaigns & Partnerships Lead

Booking.com; Amsterdam; Hybrid; EUR 55,000 - 75,000; Full time

Benefits offered by this job

Hybrid working

Product discounts

Job summary

Booking.com is seeking a Marketing Specialist to drive CPC campaigns across metasearch partners such as Trivago, Tripadvisor and Kayak. You will operate within the Global Performance Marketing team to influence strategy, spend and partner performance.

The role requires at least 3 years in digital marketing with strong analytical skills, English proficiency, and experience with data visualization tools. A hybrid work model and competitive rewards are offered.

Qualifications

• Minimum of 3 years of experience in digital marketing, Paid Social, CPC, PPC, Programmatic Display kind of role.
• Proficient in English (written and verbal communication); knowledge of additional languages is a plus.
• Basic understanding and practical experience with analytics and SQL.
• Strong business acumen and familiarity with key digital marketing performance indicators (KPIs).
• Proven experience in managing external partnerships.
• Experience using data visualization tools like Google Data Studio, Tableau or similar platforms.
• Proficiency in Excel/Google Sheets.
• Excellent project management skills with the ability to effectively prioritize tasks.
• Strong stakeholder management and influencing abilities.

Responsibilities

• Oversee the daily management of meta/search campaigns across platforms.
• Manage external partnerships with metasearch partners.
• Lead projects end-to-end, including research, prioritization, and implementation.
• Utilize data-driven insights to prioritize tasks and optimize ROI.
• Collaborate with analytics, bidding, product/tech teams.
• Align ad spend with defined KPIs and ROI goals.
• Report performance and adapt strategies.
• Generate innovative digital marketing strategies.

Skills

Digital marketing

Paid Social

CPC

PPC

Programmatic Display

Analytics

SQL

Stakeholder management

Project management

Tools

Google Data Studio

Tableau

Excel/Google Sheets

Job description

Booking.com is seeking a Marketing Specialist to drive CPC campaigns across metasearch partners such as Trivago, Tripadvisor and Kayak. You will operate within the Global Performance Marketing team to influence strategy, spend and partner performance.

The role requires at least 3 years in digital marketing with strong analytical skills, English proficiency, and experience with data visualization tools. A hybrid work model and competitive rewards are offered.