Marketing Manager - Partner Engagement & Advocacy

Treatwell; Amsterdam; Hybrid; EUR 90,000 - 120,000; Full time

Benefits offered by this job

28-days holiday

Monthly 40 EUR vouchers

Mental health support

Market-specific benefits

Job summary

Treatwell, a leading salon management platform across Europe, is hiring a Marketing Manager for Partner Engagement & Advocacy. You will own two ambitious initiatives to boost brand visibility, salon trust, and drive organic lead generation across 95,000+ partner salons.

Reporting to the Marketing Lead B2B, you will lead cross-functional programs with Product/Tech and Supply/Sales teams, ensuring scalable, international rollouts.

Qualifications

• 6+ years in Tech Marketing (mandatory). Experience with Supply is a solid plus.
• Operational rockstar focused on turning complex logistics into scalable impact.
• Highly organized in managing large-scale physical and digital rollouts across 95,000+ touchpoints in multiple international markets.
• Ability to inspire salon partners, influence field teams, and collaborate with central Tech teams.

Responsibilities

• In-Store Visibility: Build, deploy, and scale Treatwell’s physical in-store branding and Welcome Pack across 95k+ partners, working with Tech and local Supply teams.
• B2B Ambassador Program: Design and scale a high-impact B2B Ambassador network across all markets to showcase Treatwell’s value and leverage.
• Reputation & Competitive Shield: Leverage local visibility and partner advocacy as a core lever to strengthen Treatwell's market reputation and win against local competition.
• Cross-Functional Delivery: Coordinate seamlessly with Product/Tech teams for technological enablement and local Supply/Sales teams for deployment and salon engagement.

Skills

Tech marketing

Delivery mindset

Project management

Stakeholder management

English fluency

Job description

We are seeking a high-energy Marketing Manager for Partner Engagement & Advocacy to elevate Treatwell’s reputation and physical presence across our network of 95,000+ salons. Reporting to the Marketing Lead B2B, you will take full ownership of two highly ambitious projects designed to build solid brand visibility, salon trust and drive organic lead generation.

• Hybrid
• Full time
• London, England, United Kingdom
• Amsterdam, North Holland, Netherlands
• Paris, Île-de-France, France

You will be responsible for:

• In-Store Visibility: Build, deploy, and scale Treatwell’s physical in-store branding and Welcome Pack experience across 95k+ partners, working with Tech and local Supply teams.
• B2B Ambassador Program: Design and scale a high-impact B2B Ambassador network across all markets to showcase Treatwell’s value and leverage
• Reputation & Competitive Shield: Leverage local visibility and partner advocacy as a core lever to strengthen Treatwell's market reputation and win against local competition.
• Cross-Functional Delivery: Coordinate seamlessly with Product/Tech teams for technological enablement and local Supply/Sales teams for deployment and salon engagement.

Requirements

About you:

• Tech & Operations Experience: 6+ years of hands‑on experience in Tech Marketing (mandatory). Experience with Supply is a solid plus.
• Delivery Mindset: An operational rockstar driven by efficiency, high energy, and a relentless urge to turn complex logistics into scalable impact.
• Project Management Rigor: Highly organized in managing large-scale physical and digital rollouts across 95,000+ touchpoints in multiple international markets.
• Stakeholder & Partner Alignment: Ability to inspire salon partners, influence field teams, and collaborate effortlessly with central Tech teams.
• Languages: English fluency is mandatory. Any other European language is a plus

About Treatwell

Hi, we’re Treatwell. Nice to meet you.

We’re a team of 700 passionate and brilliantly talented people across Europe. We’re the industry’s smartest salon management software, all connected to Europe’s leading bookings platform, working with over 95,000 salon partners across 14 countries, processing over 8 million bookings every month. And….breathe.

But we’re not done yet. We’re on an exciting journey to digitally revolutionise the hair and beauty community.

If this excites you, we might just have the role for you.

Benefits

We’ll treat you with:

UK

• 28-days holiday, plus bank holidays
• Monthly 40 EUR Treatwell vouchers so you can treat yourself too
• Mental health support through our partnership with Open-Up
• Market-specific benefits