Marketing Manager

Tetra Pak; Utrecht; Hybrid; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Global exposure

Training & development

Diversity & inclusion

Competitive compensation

Job summary

Tetra Pak is seeking a Marketing Manager to drive Marketing activities within France & Benelux. The role covers Portfolio Deployment, Sustainability and Communications.

Location can be Utrecht, the Netherlands or Groot-Bijgaarden, Belgium, with occasional travel within France and Benelux (max 20% of your time). You will work with Sales, Marketing, Communication and Sustainability teams, plus regional and central product groups and agencies to deliver value for customers, identify market growth

Qualifications

• 3–5 years of Marketing experience, preferably in product, sales or marketing roles with a sustainability focus.
• MBA or university/college degree in Marketing or equivalent qualification.
• Fully fluent in English and Dutch.
• Proven ability to engage stakeholders and manage cross-functional projects.

Responsibilities

• Lead Marketing activities for France & Benelux with Portfolio Deployment, Sustainability and Communications.
• Collaborate with Sales, Marketing, Sustainability, and agency partners to deliver value to customers.
• Identify market growth opportunities and manage Market Promotional Investment according to rules.
• Drive lead generation and conversion, monitor the sales pipeline to support 3-year growth aims.
• Travel primarily within France & Benelux up to 20%, with possible travel to Italy/Sweden.

Skills

Marketing experience

B2B marketing

B2C marketing

Sustainability focus

Stakeholder management

Education

MBA or Marketing degree

Tools

Excel

PowerPoint

Word

Job description

At Tetra Pak we commit to making food safe and available, everywhere; and we protect what's good – protecting food, protecting people, and protecting the planet. By doing so we touch millions of people's lives every day.

And we need people like you to make it happen.

We empower you to reach your potential with opportunities to make an impact to be proud of – for food, people and the planet.

Job Summary

We have an excellent opportunity for a driven and experienced candidate to join a world-class business in the role of Marketing Manager.

The location can be either Utrecht, the Netherlands orGroot-Bijgaarden, Belgium.

Eventual travel within our France and Benelux Market, primarily in Benelux (maximum 20% of the working time), might be required.

What you will do

As Marketing Manager, you will be responsible and accountable for driving Marketing activities within France & Benelux. You will work with customers to further drive Tetra Pak’s business by deploying a marketing services program as suitable per customer around Portfolio Deployment, Sustainability, and Communication.

Your key stakeholders will be Sales, Marketing, Communication, Sustainability, Global & European colleagues, as well as Marketing Directors and Managers of customers, as well as Marketing and communication agency suppliers.

Please note that this role does not involve people management responsibilities; instead, it is primarily an operational position with transversal management aspects.

Pillar #1: Growth with existing & new customers

• Participate in the development of the Market Business Plan based on analysis of the market covering the entire value chain in identified priority categories.
• Participate in identifying market growth initiatives aligned with the cluster Europe & Central Asia growth strategy, deploy and execute initiatives.
• Identify new product requirements based on value chain needs in key categories. Champion these requirements with the team and the Regional/Central Product organization.
• Work closely with customers to secure alignment and deliver best customer value incl. marketing services for key customers.
• Manage Market Promotional Investment for all marketing activities spent and follow up and control by rules and processes.
• Participate and lead specific cross-border projects and meetings within France &Benelux around the topic of sustainability.
• Contribute to sustainable portfolio deployment throughout our 3 businesses : Packaging, Processing and Services.

Pillar#3: Drive lead generation, conversion and opportunity management

• Participate in Marketing lead generation and management, through customer interactions and marketing automation related activities.
• Monitor business pipeline to reach 3Y ambition in defined growth initiatives.

We believe you have

• At least 3-5 years of Marketing Experience, preferably gained as a product or sales or marketing manager, within a company where sustainability is essential.
• You have experience in B2B and/or B2C marketing and your understanding of the FMCG marketing principlescounts as a big plus.
• Education-wise, you are fully trained and have obtained a university/college degree or MBA or equivalentqualification in the Marketing discipline.
• You are fully fluent inEnglishandDutch.
• Your computer literacy (Excel, Word, PowerPoint) is sufficient for the role.
• As a character, you areenergetic,resilient, and have and have a curious mind.
• You understand the importance of strategic work and take ownership of valuable management and execution of projects.
• You have strong communication skills, equally adaptable in written/verbal communication and presentation situations.
• You canengage peopleon all levels, and you are strong in stakeholder management. You can demonstrate strength inanalyzing data and formulating recommendations.
• Yourstrong project management skillscan help you to effectively support the organization in achieving business targets.
• You will bevisiting customers, primarily in France & Benelux. Some travel expected to Italy and Sweden.
• Finally,sustainabilityis important for you on all levels.

If you have all these skills and experience, we are willing to support you to succeed in this role grow within our organization, and stay with us in the long run.

We Offer You

• A variety of exciting challenges with ample opportunities for development and training in a truly global landscape
• A culture that pioneers a spirit of innovation where our industry experts drive visible results
• An equal opportunity employment experience that values diversity and inclusion
• Market competitive compensation and benefits with flexible working arrangements

Diversity, equity, and inclusion is an everyday part of how we work. We give people a place to belong and support to thrive, an environment where everyone can be comfortable being themselves and has equal opportunities to grow and succeed. We embrace difference, celebrate people for who they are, and for the diversity they bring that helps us better understand and connect with our customers and communities worldwide.