Lifecycle Marketeer (Part-time/Fulltime)

TAGGRS; Heerenveen; Hybride; Confidential; Plein temps

Avantages offerts par ce poste

Hybrid working: home & office

Professional development & training

Travel allowance €0.25/km or public-ff

24 vacation days (pro rata)

Team outings & merchandise

Résumé du poste

TAGGRS is seeking a Lifecycle Marketeer to own customer journeys, build sequences, and craft campaigns that drive engagement from first touch to loyal advocates. You’ll lead email marketing, newsletters, and partner communications to keep TAGGRS top of mind.

You’ll collaborate with cross-functional teams and translate lifecycle insights into concrete campaigns, writing compelling content in English, with Dutch a plus.

Qualifications

• Experience in lifecycle marketing, email marketing, or marketing automation (SaaS or martech is a plus).
• Hands-on experience with HubSpot (or a similar marketing automation platform).
• Strong writing skills in English; Dutch is a plus.
• A proactive, independent way of working. You take ownership of your own campaigns.
• Affinity with data, tracking, and marketing technology.
• Bonus points if you have experience creating sales enablement content.

Responsabilités

• Building and optimizing HubSpot sequences for all TAGGRS customer segments and lifecycle stages
• Creating sales materials for targeted outreach and follow-up
• Owning email marketing: newsletters and TAGGRS "what's new" updates
• Producing community updates that keep our users engaged and informed
• Developing partner marketing content that supports our growing partner ecosystem

Connaissances

Lifecycle marketing

Email marketing

Content writing

Data analysis

Independent work

Campaign ownership

Outils

HubSpot

Marketing automation

Description du poste

Do you know how to turn a HubSpot sequence, a sharp newsletter, or a well-timed sales asset into real engagement? Then this is your chance to own lifecycle marketing at TAGGRS.

At TAGGRS, we help companies gain full control over their data through powerful server-side tracking solutions. Our ambition? To become the standard in the market. To get there, we need to stay close to our customers, partners, and community at every stage of their journey. That's where you come in.

Tasks

As our Lifecycle Marketeer, you make sure every customer, prospect, and partner gets the right message at the right moment. You build the sequences, content, and campaigns that keep TAGGRS top of mind, from first touch to customer and/or loyal advocate.

Our aim is to build stronger connections and lasting relationships with our customers, prospects, and partners.

What you'll be doing:

• Building and optimizing HubSpot sequences for all TAGGRS customer segments and lifecycle stages
• Creating sales materials for targeted outreach and follow-up
• Owning email marketing: newsletters and TAGGRS "what's new" updates
• Producing community updates that keep our users engaged and informed
• Developing partner marketing content that supports our growing partner ecosystem

Requirements

You think in customer journeys and know how to translate them into concrete, working campaigns. You're structured, write well, and don't lose sight of the bigger lifecycle picture. On top of that, you have:

• Experience in lifecycle marketing, email marketing, or marketing automation (SaaS or martech is a plus)
• Hands-on experience with HubSpot (or a similar marketing automation platform)
• Strong writing skills in English; Dutch is a plus
• A proactive, independent way of working. You take ownership of your own campaigns
• Affinity with data, tracking, and marketing technology
• Bonus points if you have experience creating sales enablement content

Benefits

At TAGGRS, you get the chance to make a real impact in a dynamic, fast-growing organization. Here's what you can expect:

• A meaningful, hands-on role in an ambitious scale-up where your work directly drives customer and partner engagement
• A close-knit, ambitious, and collegial team (rated 5 stars by our own employees!)
• Plenty of room for professional development and training
• Hybrid working: from home and from our office
• Flexibility in how you schedule your days
• The freedom to shape and improve TAGGRS’ lifecycle marketing from day one
• Attractive salary package aligned with the role and your experience

Secondary benefits

• Travel allowance of €0.25 per km or full public transport reimbursement
• 24 vacation days (pro rata for part-time)
• Fun team outings, parties, and drinks
• A cool merchandise package

We believe the future of marketing is built on first-party data and reliable tracking. Companies shouldn't depend on platforms they don’t control. They should own their data, their insights, and their customer relationships. You’ll help us bring that same clarity and consistency to every interaction, building stronger relationships with the people who choose TAGGRS.

Ready to own lifecycle marketing and help build a brand that dominates the market?