Journey Design Architect

Lely; Maassluis; Hybrid; EUR 52,000 - 72,000; Full time

Benefits offered by this job

Hybrid on-campus schedule

Campus facilities and gym

Shuttle to Maassluis metro

Company restaurant and in-house barita

Excellent pension scheme

Up to 8 weeks holiday

Job summary

Lely is seeking a Customer Journey Designer to turn customer insights into clear, practical journeys across channels. You own the journey mapping methodology and help business teams apply it using the TheyDo tool in their daily work.

You will lead design sessions with cross-functional teams, translate data into concrete improvements, and maintain end-to-end journey maps for Lely propositions. Fluent English and residency in the Netherlands are required, with a hybrid on-campus schedule.

Qualifications

• 3 years of relevant experience in customer journey design.
• Experience creating and improving customer journey maps.
• Experience owning or administering a customer journey management platform (TheyDo advantageous).
• Strong facilitation and workshop leadership across stakeholder groups.
• Ability to translate insights into priorities and practical improvements.
• Fluent in English; residing in the Netherlands.

Responsibilities

• Design and maintain end-to-end customer journey maps for Lely propositions.
• Make customer needs, actions and touchpoints visible, and translate into improvements.
• Lead journey design sessions with cross-functional teams.
• Define data to capture and steer journey management tool usage.
• Analyse journeys using metrics and reports to inform decisions.
• Facilitate workshops and support adoption across teams.
• Communicate complex topics clearly.
• Support prioritisation and continuous improvement.

Skills

Facilitation skills

Workshop leadership

Clear communication

Fluent in English

Hands-on mindset

Education

Higher education

Tools

TheyDo

Job description

Lely is seeking a Customer Journey Designer to turn customer insights into clear, practical journeys across channels. You own the journey mapping methodology and help business teams apply it using the TheyDo tool in their daily work.

You will lead design sessions with cross-functional teams, translate data into concrete improvements, and maintain end-to-end journey maps for Lely propositions. Fluent English and residency in the Netherlands are required, with a hybrid on-campus schedule.