Growth Marketeer — AI-Powered Lifecycle & Enablement

Axa Venture Partners; Eindhoven; Hybrid; EUR 47,000 - 64,000; Full time

Benefits offered by this job

Salary (€47000)

Learning budget

Vacation days

Sabbatical

Hybrid work

Gym

Free lunch

Commuting allowance

Pension

Employee discounts

Dog-friendly office

Social events

Job summary

Sendcloud, Eindhoven HQ, is looking for a Growth Marketeer (Customer Base) to design lifecycle journeys and AI-driven programs for 35,000+ existing customers. You’ll sit with Growth, CS, Product, and Operations to scale adoption and expansion.

Reporting to the VP Marketing, you’ll turn friction into reusable systems, build onboarding flows, and analyse engagement signals to lift customer value. This role blends marketing and operations in a fast-moving SaaS environment.

Qualifications

• 5+ years of growth, lifecycle, or customer marketing in B2B SaaS.
• Hands-on with AI tools to improve content creation, automation, research, or campaigns.
• Native Dutch or French speaker; comfortable working in English, written and spoken.
• Nice to have: lifecycle tooling, CRM automation, or customer engagement platforms.

Responsibilities

• Design and optimise lifecycle journeys across activation, adoption, expansion, and loyalty.
• Build AI-assisted lifecycle programs and automated onboarding flows that personalise communication at scale.
• Develop scalable expansion plays for yearly plan adoption and upsell readiness.
• Create scalable customer education and enablement materials—onboarding guides, product education, webinars, academy modules, and AI-assisted assets.
• Build reusable systems and assets that reduce repetitive work for CSMs and Support, partnering with Product, Growth, CS, and Operations.
• Continuously analyse customer behaviour, adoption data, and engagement signals using tooling, automation, AI, and experimentation to improve lifecycle performance.

Skills

Lifecycle marketing

Growth marketing

AI tooling

CRM automation

B2B SaaS

Dutch or French

English proficiency

Tools

CRM platforms

AI platforms

Analytics tools

Job description

Sendcloud, Eindhoven HQ, is looking for a Growth Marketeer (Customer Base) to design lifecycle journeys and AI-driven programs for 35,000+ existing customers. You’ll sit with Growth, CS, Product, and Operations to scale adoption and expansion.

Reporting to the VP Marketing, you’ll turn friction into reusable systems, build onboarding flows, and analyse engagement signals to lift customer value. This role blends marketing and operations in a fast-moving SaaS environment.