Global Marketing Strategy & Programme Manager

Robeco Investment Engineers; Rotterdam; On-site; EUR 90,000 - 130,000; Full time

Job summary

Robeco seeks a Business Manager to empower the global marketing function, translating strategy into action and driving governance, planning and performance across the team. You will partner with the Head of Global Marketing and the Marketing Management Team to ensure alignment and accountability in a fast-paced, international environment.

The role blends strategic thinking with hands-on execution, coordinating initiatives, plans and budgets while supporting senior leadership discussions and

Qualifications

• University degree in Business, Marketing, Economics or related field.
• Experience in strategy, management consulting, transformation or comparable roles.
• Experience operating in a complex international organisation.
• Experience supporting senior leadership teams and executives.
• Financial services or asset management experience preferred.

Responsibilities

• Support development, execution and monitoring of the Marketing Strategy.
• Prepare analyses and briefing materials for leadership discussions.
• Support the preparation of presentations for ExCo, senior leadership and board-level discussions.
• Help identify opportunities to improve organisational effectiveness and marketing performance.
• Strengthen the effectiveness and governance of the Marketing Management Team.
• Coordinate MT agendas, priorities and annual planning cycles.
• Drive follow-up on decisions, actions and commitments within the MT.
• Monitor progress against strategic objectives, initiatives and KPIs.
• Identify risks, bottlenecks or dependencies and escalate when needed.
• Ensure clear communication across Marketing leadership teams.
• Identify opportunities to improve effectiveness through process optimisation, automation, technology and AI-enabled ways of working.
• Coordinate strategic, cross-functional initiatives involving multiple Marketing teams.
• Support organisational change programmes and transformation initiatives.
• Establish project plans, governance structures and reporting mechanisms.
• Track delivery against milestones and ensure stakeholders remain aligned.
• Coordinate annual business planning, budgeting and workforce planning activities.
• Oversee the consolidated Marketing budget, ensuring coherent planning, forecasting, reporting and control.
• Partner with budget owners to ensure plans are accurate and spending aligned with priorities.
• Support internal communication across the global marketing organisation.
• Build relationships across Robeco's leadership and functions.
• Facilitate alignment between global, regional and functional marketing teams.

Skills

Strategic thinking

Governance

Project management

Stakeholder management

Communication

Analytical skills

Education

University degree in Business/Marketing/Economics

Job description

Robeco seeks a Business Manager to empower the global marketing function, translating strategy into action and driving governance, planning and performance across the team. You will partner with the Head of Global Marketing and the Marketing Management Team to ensure alignment and accountability in a fast-paced, international environment.

The role blends strategic thinking with hands-on execution, coordinating initiatives, plans and budgets while supporting senior leadership discussions and