France Marketing Lead: Growth & Impact

Insify; Amsterdam; Hybrid; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Hybrid work

Pension plan

Travel reimbursement

Holiday entitlement 25 days

Alleo budget 50 EUR

Company events

MacBook

Leadership programs

Job summary

Insify is seeking a Marketing Manager for France to lead the marketing, content and communications strategy for the French market. You will partner with product, growth, and channel specialists to build the engine that fuels expansion among French freelancers and SMEs.

You will own marketing strategy in France, write consumer-focused content, and shape social media and CRM campaigns to engage entrepreneurs and small business owners.

Qualifications

• 4+ years in a similar marketing role focused on France.
• Experience in fintech or fast-moving scale-ups preferred.
• Ability to write content for landing pages, blogs, newsletters and social posts.
• Own marketing strategy with proactive, hands-on execution.

Responsibilities

• Own Insify's marketing strategy and execution in France.
• Build deep product knowledge and translate benefits into compelling content for French entrepreneurs.
• Write and ship consumer-facing content, including pages, blogs, e-books, newsletters and social posts.
• Define and run our social media strategy in the French market.
• Conceptualise CRM communication strategy from lifecycle flows to retention campaigns.

Skills

French market

Content writing

CRM strategy

Marketing strategy

Social media

Tools

CRM software

Content mgmt systems

Job description

Insify is seeking a Marketing Manager for France to lead the marketing, content and communications strategy for the French market. You will partner with product, growth, and channel specialists to build the engine that fuels expansion among French freelancers and SMEs.

You will own marketing strategy in France, write consumer-focused content, and shape social media and CRM campaigns to engage entrepreneurs and small business owners.