EMEA Integrated Marketing Campaign Lead

HireHi; Eindhoven; On-site; EUR 70,000 - 90,000; Full time

Job summary

Fluke seeks a Marketing Campaign Manager to develop integrated campaigns across EMEA, partnering with Commercial Strategy, Sales and Product Marketing to understand customer personas, jobs-to-be-done, and product applications.

You will collaborate with execution teams across Channel Marketing, Demand Generation, Digital Marketing, Creative Services, Web Development and external agencies to ensure all customer-facing touchpoints reinforce the strategy and deliver a seamless brand experience.

Qualifications

• Bachelor’s degree in business, marketing, or communications.
• 5+ years leading 360 marketing campaigns in mid-to-large organizations.
• Strong project planning and multitasking abilities.
• Excellent written and verbal English communication.
• Experience across B2B and B2C marketing.
• Collaborative, proactive, and results-oriented.
• Ability to analyze and optimize campaigns.

Responsibilities

• Develop multi-channel marketing plans monthly, quarterly, and annually.
• Create integrated campaigns with messaging, assets, and activation support.
• Track progress and report campaign status to partners.
• Analyze performance and optimize plans based on findings.
• Act as EMA marketing ambassador collaborating with global teams.
• Explore insights and share learnings with the wider team.
• Understand the digital customer journey, linking offline and online touchpoints.

Skills

Campaign management

B2B/B2C experience

Project planning

English communication

Team collaboration

Data-driven marketing

Education

Bachelor’s degree in business, marketing, or communications

Job description

Fluke seeks a Marketing Campaign Manager to develop integrated campaigns across EMEA, partnering with Commercial Strategy, Sales and Product Marketing to understand customer personas, jobs-to-be-done, and product applications.

You will collaborate with execution teams across Channel Marketing, Demand Generation, Digital Marketing, Creative Services, Web Development and external agencies to ensure all customer-facing touchpoints reinforce the strategy and deliver a seamless brand experience.