EMEA Events Strategy & Growth Lead

Fortive; Eindhoven; On-site; EUR 60,000 - 90,000; Full time

Job summary

Fortive is seeking an Event Manager to lead the EMEA event strategy across Field Sales and Channel Sales. You will own lead-management, reporting, and data quality while coordinating live and online events and collaborating with marketing and partners to drive ROI.

You will manage budgets, vendor relationships, and post-event follow-up, with occasional travel to on-site events. A strong background in event planning and analytics is required to excel in this fast-paced role.

Qualifications

• Bachelor degree in Event Management, Marketing, or related field.
• Proven experience in event management, including planning, execution, and post-event analysis.
• Strong project management skills with the ability to manage multiple projects and meet tight deadlines.
• Excellent organizational and communication skills, with the ability to collaborate effectively with internal and external partners.
• Experience with budget management and ROI analysis.
• Willingness to travel occasionally for on-site coordination and management.

Responsibilities

• Develop and implement the EMEA event strategy across Field Sales and Channel Sales and align the event portfolio with their respective commercial priorities.
• Own the event lead-management and reporting process, ensuring appropriate campaign tracking, data quality, compliant lead capture, timely handover and visibility of event-generated funnel and business outcomes.
• Monitor and analyze event performance, including attendee feedback, lead generation, return on investment (ROI), and provide recommendations for improvement.
• Develop, manage, and execute live and web-based events, including trade shows, conferences, webinars, etc.
• Coordinate all aspects of event planning and execution, including budget management, venue selection, vendor coordination, logistics, marketing, and post-event follow-up.
• Collaborate with internal teams and external partners to ensure seamless execution of events and alignment with overall marketing objectives.
• Collaborate with the channel marketing team and distribution partners on joint (coop) events
• Manage relationships with event vendors, suppliers, and sponsors to ensure successful partnerships and execution of contractual obligations.
• Work closely with marketing team to integrate events into overall marketing campaigns and initiatives.
• Stay informed about industry trends, best practices, and new technologies in event management to continuously improve event strategies in execution.

Skills

Project management

Organizational skills

Communication skills

Budget management

ROI analysis

Virtual events platforms

Travel readiness

Education

Bachelor degree in Event Management, Marketing, or related field

Job description

Fortive is seeking an Event Manager to lead the EMEA event strategy across Field Sales and Channel Sales. You will own lead-management, reporting, and data quality while coordinating live and online events and collaborating with marketing and partners to drive ROI.

You will manage budgets, vendor relationships, and post-event follow-up, with occasional travel to on-site events. A strong background in event planning and analytics is required to excel in this fast-paced role.