CRO Lead: E-commerce Experiments (Hybrid Amsterdam)

Live Ticket Group; Amsterdam; Hybrid; EUR 70,000 - 100,000; Full time

Benefits offered by this job

Ownership of experiments

Pension scheme

Travel allowance

25+ holiday days + learning budget

Hybrid work: Amsterdam 3 days on-site

Job summary

LiveTicketGroup, Amsterdam-based expert in international sports-ticketing, seeks a CRO/Experimentation Lead to own conversion across our funnel—from search to checkout. You will design customer research, develop hypotheses, run experiments, and turn results into product decisions in collaboration with Marketing and Development teams.

You will learn our testing history, shape the program, and extend it to other brands as traffic grows. A hands-on role with ownership and impact.

Qualifications

• 3–5 years hands-on CRO or experimentation experience.
• Experience owning end-to-end A/B tests on live e-commerce.
• Solid grasp of test statistics and evaluation methods.

Responsibilities

• Understand the funnel and identify conversion opportunities.
• Set up customer research: surveys, exit-intent, session recordings.
• Own the experimentation roadmap and test end-to-end.
• Design and run A/B tests on key journeys (search, pages, checkout).
• Evaluate results by device and market, analyze CVR, RPU, AOV.
• Build reliable measurement with GA4/GTM and Looker Studio.
• Share insights with product, marketing and management.

Skills

CRO

Experimentation

GA4/GTM

SQL/BigQuery

UX instincts

Ownership mindset

English comms

Frontend basics

Tools

GA4

GTM

Looker Studio

BigQuery

Convert/Optimizely/VWO

Job description

LiveTicketGroup, Amsterdam-based expert in international sports-ticketing, seeks a CRO/Experimentation Lead to own conversion across our funnel—from search to checkout. You will design customer research, develop hypotheses, run experiments, and turn results into product decisions in collaboration with Marketing and Development teams.

You will learn our testing history, shape the program, and extend it to other brands as traffic grows. A hands-on role with ownership and impact.