Country Manager NL — Growth, Ops & Leadership

Petit Forestier Group; Rotterdam; Hybrid; EUR 180,000 - 260,000; Full time

Benefits offered by this job

Company car

Remote working option

Learning & development access

Diversity & inclusion

Job summary

Petit Forestier Group in Rotterdam seeks a Country Manager NL M/F to lead all activities across the Netherlands. You will shape strategy, drive profitability, and oversee operations, sales, and service across depots, clients, and teams.

The ideal candidate has 10+ years in leadership, MBA preferred, strong Dutch and English, and a proven ability to transform businesses, with a focus on sustainable refrigeration and customer growth.

Qualifications

• Education & experience: At least 10 years’ experience in operational, commercial or general management leadership roles.
• Master’s degree (e.g., MBA) preferred, especially with a focus on operations, strategy, or logistics.
• Knowledge of the Netherlands market dynamics.

Responsibilities

• Act as a visible and hands-on leader across all locations in the Netherlands.
• Support local managers, drive day-to-day excellence and ensure alignment between frontline execution and strategy.
• Build accountability, pace and execution discipline across the country.
• Shape and execute the commercial strategy across all customer segments and product lines.
• Accelerate organic growth, develop client relationships and identify new business opportunities.
• Drive pricing discipline, customer retention and profitable growth.
• Lead local transformation priorities and support the deployment of Group projects and systems.
• Promote continuous improvement, simplification and strong process discipline.
• Engage teams in embedding change as a sustainable way of working.
• Inspire, coach and develop a high-performing local management team.
• Foster engagement, accountability and a culture aligned with Petit Forestier’s values and business goals.
• Strengthen succession planning and leadership capability across the organisation.
• Own the country P&L. Lead budgeting and forecasting cycles, analyse KPIs and implement corrective actions to improve profitability and efficiency.
• Ensure robust governance and compliance with Group standards.
• Optimise workshop operations, reduce outsourcing and improve fleet utilisation and service quality.
• Drive operational KPIs linked to availability, service levels and customer satisfaction.
• Build trusted relationships with key suppliers to secure optimal pricing and high service quality, supporting sustainable growth and operational reliability.
• Contribute actively to BENELUX leadership reviews and regional priorities.
• Share best practices and performance levers across Belgium, Luxembourg and the Netherlands.
• Collaborate with central teams, peers and Group functions to support collective progress.

Skills

Leadership

Stakeholder management

Communication

P&L mindset

Data-driven decisions

Strategic agility

Cross-country deployment

Dutch-English fluent

Education

Master’s degree (MBA preferred)

10+ years experience in leadership roles

Job description

Petit Forestier Group in Rotterdam seeks a Country Manager NL M/F to lead all activities across the Netherlands. You will shape strategy, drive profitability, and oversee operations, sales, and service across depots, clients, and teams.

The ideal candidate has 10+ years in leadership, MBA preferred, strong Dutch and English, and a proven ability to transform businesses, with a focus on sustainable refrigeration and customer growth.