B2B Platform Growth & Optimization Lead – Western Europe

Philips; Amsterdam; Hybrid; EUR 81,000 - 101,000; Full time

Job summary

Philips is seeking a Store For Business Platform Manager to optimize and grow the B2B store across Western Europe Personal Health. You will collaborate with IT, Operations and CRM to translate business needs into scalable solutions and improve customer experience.

You will drive platform performance, leverage analytics, manage stakeholders, and lead AI-enabled initiatives to boost engagement, conversion and revenue while ensuring governance and data privacy.

Qualifications

• Experience in platform management, CRM management, business analysis or similar role.
• Experience with data visualizations and reporting tools.
• Indirect leadership / influencing without authority.

Responsibilities

• Monitor and optimize platform performance using KPIs and insights.
• Leverage data and analytics to uncover customer trends and growth opportunities.
• Act as the key link between Commercial, CRM, IT, Operations, and external partners.
• Drive platform enhancements based on business priorities, governance standards and performance data.
• Drive AI-enabled solutions to enhance customer experience and CRM effectiveness.

Skills

Platform management

CRM management

Business analysis

Product ownership

Data visualization

Tools

CRM platforms

APIs

Data visualization tools

Job description

Philips is seeking a Store For Business Platform Manager to optimize and grow the B2B store across Western Europe Personal Health. You will collaborate with IT, Operations and CRM to translate business needs into scalable solutions and improve customer experience.

You will drive platform performance, leverage analytics, manage stakeholders, and lead AI-enabled initiatives to boost engagement, conversion and revenue while ensuring governance and data privacy.